Virtual property tours are a convenient and safe way to showcase your listings to potential buyers, especially during the pandemic. However, they also require some planning and preparation to make them engaging and effective. Here are some tips on how to conduct virtual property tours with clients.
Depending on your budget, goals, and audience, you can choose from different platforms to host your virtual property tours. Some of the most popular ones are Zoom, Skype, FaceTime, Facebook Live, YouTube Live, and Matterport. Each platform has its own features, advantages, and limitations, so you should research and test them before deciding. For example, Zoom allows you to share your screen, chat with participants, and record the session, but it also has a time limit for free accounts. Facebook Live and YouTube Live can reach a wider audience, but they also expose you to public comments and feedback. Matterport is a specialized platform that creates 3D models of your properties, but it also requires a subscription and special equipment.
Virtual Property Tours: Is Your Platform the Game-Changer? Navigating the realm of virtual property tours can be point-blank overwhelming. Which platform is the gold dust for your budget, goals and audience? Is it Zoom, Skype, FaceTime, Facebook Live, YouTube Live, or Matterport? Let's break it down. Zoom offers you screen sharing, participant chat and recording capabilities, but catches you with a time limit for free accounts. Meanwhile, Facebook Live and YouTube Live can extend your reach beyond your wildest dreams, but beware, the public comments can be a double-edged sword. On the specialized end we've got Matterport, creating stunning 3D models of your properties - albeit at a subscription cost and the need for special equipment.
The right platform can be your secret weapon, but it takes a deep dive into their features, advantages, and limitations. So, let's hear you! Which platform pushed your property tours to skyrocketing heights? Let's trade insights and command the tech landscape together!
Before you start your virtual property tour, you should make sure that your properties are clean, tidy, and well-lit. You should also remove any personal items, clutter, or distractions that might interfere with the presentation. You should also check that your internet connection is stable, your camera is charged, and your microphone is clear. You should also have a backup plan in case of any technical issues or interruptions.
Clean and tidy your properties to make them look their best. Don't forget good lighting and removing any stuff that distracts the view. Also, do a quick check on your internet, camera and mic to make sure they're all good to go. And remember, things can go a bit pear-shaped sometimes, so have a plan B ready in case of any tech hitches.
To make your virtual property tour more organized and efficient, you should plan your route and script ahead of time. You should decide which rooms and features you want to highlight, and in what order. You should also prepare some key points and facts about each property, such as the size, price, location, amenities, and history. You should also anticipate some common questions and objections that your clients might have, and prepare some answers and solutions.
Maximize your virtual property tours. Plan the route. Script it. Know what to highlight and when. Armed with key property facts - size, price, location, amenities, and history. Anticipate questions, objections, and ready your answers. Your tour isn't just a tour. Make it an experience.
One of the main challenges of virtual property tours is to keep your clients interested and involved. You should try to make your tour interactive and personalized, by asking questions, soliciting feedback, and addressing their needs and preferences. You should also use storytelling and emotion to create a connection and a vision for your clients. For example, you can tell them how the previous owners enjoyed living in the property, or how they can imagine themselves hosting a party or relaxing in the backyard. You should also use humor, enthusiasm, and compliments to build rapport and trust.
Boost interaction in virtual property tours. Ask questions, cater to their needs. Narrate stories of past owners to evoke emotion. Use humor, show your excitement, and give compliments. Your goal is to hold their attention, sell them a vision of their dream home, and win them as a client.
After your virtual property tour, you should follow up with your clients and thank them for their time and attention. You should also ask them for their opinions, feedback, and questions, and provide them with any additional information or resources they might need. You should also keep in touch with them until they make a decision or take the next step. You should also follow through on any promises or commitments you made during the tour, such as sending them a contract, a brochure, or a referral.
Finally, you should evaluate and improve your virtual property tour skills and strategies. You should review the recordings of your tours, if available, and analyze your performance, strengths, and weaknesses. You should also ask your clients for their honest and constructive feedback, and use it to improve your future tours. You should also keep track of your results, such as the number of leads, appointments, offers, and sales generated by your tours, and use them to measure your effectiveness and return on investment.