How can you address inclusivity and accessibility concerns in your design pitch?

1 Know your audience

The first step to address inclusivity and accessibility concerns in your design pitch is to know your audience. Who are you pitching to, and what are their expectations, needs, and values? How familiar are they with the concepts and standards of inclusivity and accessibility? How do they evaluate and measure the impact and value of your design solutions? By understanding your audience, you can tailor your pitch to their level of knowledge, interest, and engagement, and avoid using jargon, assumptions, or stereotypes that might alienate or confuse them.

2 Define your scope

The second step to address inclusivity and accessibility concerns in your design pitch is to define your scope. What are the goals, objectives, and outcomes of your design project? Who are the primary and secondary users of your design solution, and what are their characteristics, needs, and challenges? How did you conduct user research, testing, and feedback to inform your design decisions? By defining your scope, you can establish the context and rationale of your design project, and show how you considered and incorporated the perspectives and experiences of diverse and marginalized users.

3 Highlight your methods

The third step to address inclusivity and accessibility concerns in your design pitch is to highlight your methods. How did you apply the principles and practices of inclusive and accessible design throughout your design process? What tools, frameworks, guidelines, or standards did you use to ensure that your design solution is usable, understandable, and adaptable for different users and situations? How did you evaluate and validate the accessibility and inclusivity of your design solution? By highlighting your methods, you can demonstrate your competence and credibility as a designer, and show how you followed the best practices and industry standards of inclusive and accessible design.

4 Showcase your results

The fourth step to address inclusivity and accessibility concerns in your design pitch is to showcase your results. How did your design solution solve the problem or meet the need of your target users? What are the benefits and impacts of your design solution for different user groups and stakeholders? How did you measure and communicate the success and value of your design solution? By showcasing your results, you can provide evidence and proof of your design solution's effectiveness and relevance, and show how it enhances the user experience and satisfaction for diverse and inclusive users.

5 Address potential challenges

The fifth step to address inclusivity and accessibility concerns in your design pitch is to address potential challenges. What are the limitations, risks, or trade-offs of your design solution? How did you overcome or mitigate them? What are the assumptions, biases, or gaps that might affect your design solution's inclusivity and accessibility? How did you acknowledge or address them? What are the opportunities or recommendations for improvement or future work? By addressing potential challenges, you can show your honesty and transparency as a designer, and show how you anticipate and respond to feedback, criticism, or questions from your audience.

6 Engage your audience

The sixth and final step to address inclusivity and accessibility concerns in your design pitch is to engage your audience. How did you present your design solution in a clear, concise, and compelling way? How did you use visual, verbal, or interactive elements to capture and maintain your audience's attention and interest? How did you invite and encourage your audience to ask questions, share opinions, or provide feedback? By engaging your audience, you can create a rapport and dialogue with them, and show how you value and respect their input and involvement.