How can micro-influencers increase their adaptability and resilience?
Micro-influencers are content creators who have a niche audience of loyal and engaged followers, usually between 1,000 and 100,000. They can offer authentic and trustworthy recommendations to their fans, and collaborate with brands that align with their values and style. However, being a micro-influencer also comes with challenges, such as changing algorithms, competition, and market saturation. How can micro-influencers increase their adaptability and resilience to cope with these uncertainties and thrive in the influencer marketing industry?