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Here's how you can transform your layoff experience into a powerful personal brand.

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Facing a layoff can be a challenging and emotional time. However, it's also an opportunity to reassess your personal brand and turn this experience into a catalyst for growth. Corporate Social Responsibility (CSR) is about how companies manage their business processes to produce an overall positive impact on society. As an individual, you can apply similar principles to enhance your personal brand by showing how you navigate tough situations with grace and a sense of social awareness. This article will guide you through transforming your layoff into a powerful component of your personal narrative.

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Ayush Bajpai

Founder of Swastik Sustainable Services/Sustainability/ESG/Certified DEI Badge/GHG /22K+ Followers/ Master of Business…
Helene Schmidt

?? Fée de l'organisation et de la stratégie, défenseure de la Qualité et de sa valeur ajoutée ????♀?????♀?
Josh Watts

Verifying climate impact from the ground up

1 Embrace Change

When life throws you a curveball like a layoff, embrace the change. This is your chance to reflect on your career path and identify what truly matters to you. Consider the layoff as a reset button; an opportunity to pivot towards roles that align more closely with your values and passions. By demonstrating resilience and adaptability, two highly regarded traits in the professional world, you're already beginning to reshape your personal brand.

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Ayush Bajpai

Founder of Swastik Sustainable Services/Sustainability/ESG/Certified DEI Badge/GHG /22K+ Followers/ Master of Business Administration - MBA Energy Management from SEES DAVV, Indore
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Transform your layoff experience into a powerful personal brand by first reflecting on and identifying your key skills, achievements, and lessons learned. Update your resume and LinkedIn profile to highlight these strengths. Share your story through blogs, social media, or speaking engagements, focusing on resilience and growth. Network actively, attend industry events, and join relevant groups to connect with professionals. Pursue additional training or certifications to bolster your expertise. Showcase your adaptability and proactive approach by engaging in volunteer work or freelancing. By presenting yourself as resilient and resourceful, you enhance your personal brand and attract new opportunities.

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Helene Schmidt

?? Fée de l'organisation et de la stratégie, défenseure de la Qualité et de sa valeur ajoutée ????♀?????♀?
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Prenez d'abord un temps pour accepter la situation et tourner la page de votre histoire professionnelle. Cette étape est importante pour avancer. Par la suite, faites le point sur vos motivations (ce que vous voulez autant que ce que vous ne voulez plus), vos appétences. De là, Identifier vos compétences et regarder si cela match. Si ce n'est pas le cas, essayer de déterminer les actions à mettre en place pour y arriver (formations, Immersion, ...). Passer à l'action vous permettra de vous remettre en mouvement progressivement et de commencer à avancer, un pas après l'autre.

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Josh Watts

Verifying climate impact from the ground up
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I’ve been on the other end of layoffs, having to plan and execute a significant number across a range of industries. More often than not, particularly in purpose-led organisations, it’s a heavy decision that is not taken lightly. I can say with confidence that for affected people, it’s not something that should be taken personally. Whilst it will feel acutely personal at the start, remember that this is not a reflection on performance and likely a sign that the company is struggling. Take the opportunity to reevaluate where you are in your career. Engage with management to ensure you’re getting a fair deal, and then engage them to support and advocate for you in the job market.

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Jean Marc CHIKOU

Responsable de Programme | Expert en Entrepreneuriat et Inclusion Financière | Impact Social
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Le licenciement peut être une épreuve difficile, mais c'est aussi une opportunité de se réinventer. Après un licenciement, transformer l'expérience en actif : accepter, valoriser ses compétences, mettre en avant sa résilience, développer son expertise et son réseau, rayonner sur les réseaux sociaux pour construire une marque personnelle forte et rebondir.

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Bettina Miserre (she/her)

Managing General Partner bei miserreConsulting | Digitale Transformation & Change Management | zert. Wirtschaftsmediatorin
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Für das Annehmen der Ver?nderung, k?nnen Erkenntnisse aus der Psychologie und der Verhaltensforschung, beispielsweise aus der Resilienzforschung, hilfreich sein. Eine Entlassung kann für Arbeitnehmende einen emotionalen Schmerz ausl?sen, der dem Abschiedsschmerz beim Verlust eines geliebten Menschen gleichkommt. Diesen Abschiedsschmerz anzunehmen, ebenso wie die m?gliche Trauer über den Verlust des Arbeitsplatzes in seiner ganzen Dimension, kann helfen sich der eigenen St?rken bewusst zu werden und die individuelle Resilienz zu verbessern.

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2 Reflect Deeply

Use this time to reflect deeply on your strengths, weaknesses, and the contributions you've made in your previous roles. Think about the skills that set you apart and how they relate to CSR principles. For example, if you've been involved in volunteer work or initiatives that benefit society, highlight these experiences. They show a commitment to social good, which can be a unique and attractive aspect of your personal brand.

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Bettina Miserre (she/her)

Managing General Partner bei miserreConsulting | Digitale Transformation & Change Management | zert. Wirtschaftsmediatorin
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Die Selbstreflexion ist, ebenso wie die Reflexion mithilfe anderer, eine der wirksamsten Methoden für pers?nliches Wachstum. Sich der eigenen St?rken bewusst zu werden oder zu sein und diese St?rken sichtbar für andere zu machen und ggf. das Feedback anderer mit einzubinden, erm?glicht eine tief gehende Reflexion, die pers?nliches Wachstum erm?glicht.

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3 Network Smartly

Networking is key in building a personal brand post-layoff. Reach out to former colleagues, mentors, and industry connections, but do so with intention. Share your journey and your aspirations for the future. Remember, it's not just about finding the next job; it's about creating meaningful relationships that can offer support, advice, and opportunities that align with your CSR values.

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Bettina Miserre (she/her)

Managing General Partner bei miserreConsulting | Digitale Transformation & Change Management | zert. Wirtschaftsmediatorin
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Gelebte berufliche Netzwerke sind der Schlüssel für berufliches Wachstum und für die individuelle pers?nliche Weiterentwicklung. Insbesondere Impulse von au?erhalb unseres eigentlichen beruflichen Systems, also bspw. von au?erhalb des eigenen Unternehmens, sind unerl?sslich. Nur durch diese Kontakte und den regelm??igen Austausch mit diesen Communities schaffen wir ein belastbares Netzwerk, dass uns in allen Phasen unserer beruflichen Entwicklung bestm?glich unterstützen kann.

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4 Update Skills

Consider upskilling or reskilling to enhance your personal brand. This could involve taking courses related to CSR or sustainability if that's where your interests lie. By investing in your education, you're not only adding to your skillset but also showing potential employers that you're proactive and dedicated to personal growth, even in the face of adversity.

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5 Share Stories

Your layoff story can be powerful if told correctly. Share your journey with authenticity and focus on the positive outcomes and learnings. Whether it's through a blog, LinkedIn posts, or at networking events, let people know how this experience has shaped you. A compelling narrative that includes overcoming challenges and a commitment to CSR can resonate with others and strengthen your personal brand.

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Eniola Onitilo

Project Engineer (B.Eng, GMNSE) || Software Engineer (Django, React) || Project Manager || Writer
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I have learnt that story telling has one of the most effective marketing strength. Telling the right story the right way is a transformative tool. In the event of a layoff, telling you story about an experience and a lesson all aimed positioning you for your next job .

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6 Volunteer More

Finally, consider volunteering for causes that align with your values and professional goals. Volunteering not only contributes to your sense of purpose but also demonstrates your commitment to CSR. It can provide you with new experiences, expand your network, and show potential employers that you are engaged and active in making a difference, even during periods of personal transition.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Beatriu Baquero

Gestora virtual de proyectos | Optimización de procesos | Digitalización ?Autónomo o microempresa? ?Soy tu aliada! ??? Transformo el caos en orden y en tiempo valioso para tu negocio.
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Nadie debería olvidar su marca personal, aunque tenga trabajo por cuenta ajena. Siempre se puede mejorar, que nos encuentre una empresa mejor y que se adapte más a nosotros. Cuando personas por cuenta ajena, que llevan a?os en una empresa, se "estancan", es cuando se quedan fuera de mercado. Mantente al día de tu sector, sigue formándote, trabaja en ti, cuida tus redes y contactos personales y no te olvides de priorizarte siempre. No es la empresa, ni tu jefe, ni el proyecto. ERES Tú. Y por supuesto, LinkedIn es la mejor red para ello.

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Here's how you can transform your layoff experience into a powerful personal brand.

1

2

3

4

5

6

7

1 Embrace Change

2 Reflect Deeply

3 Network Smartly

4 Update Skills

5 Share Stories

6 Volunteer More

7 Here’s what else to consider

Corporate Social Responsibility

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Here's how you can transform your layoff experience into a powerful personal brand.

1

2

3

4

5

6

7

1 Embrace Change

2 Reflect Deeply

3 Network Smartly

4 Update Skills

5 Share Stories

6 Volunteer More

7 Here’s what else to consider

Corporate Social Responsibility

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感谢您的反馈

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