Here's how you can stay updated on the latest trends and technologies in customer experience innovation.

One of my annual hacks involves reviewing year-end reports and trend forecasts. I recommend visiting the websites of reputable companies in our industry, such as Zendesk, and exploring their reports. These companies allocate substantial resources to conducting research and surveys, compiling their insights into comprehensive annual reports. Additionally, they often publish separate trend guides discussing emerging trends and innovations in the field. Another strategy I employ is keeping tabs on trendsetters in customer experience across diverse sectors, including online and offline businesses, restaurants, hotels, clinics, and maternity facilities. This approach allows me to extract the best practices from a range of industries.

A few of the notable websites/publications which I visit frequently are: 1. CX Today 2. CX network 3. CX Scoop They aim to provide the latest insights on the CX trends, and news articles which really helps.

Networking events like CX+ Summit'24 organized by ETBrandEquity.com emphasize the need for brands to prioritize customer-centric approaches, such as personalization, seamless experiences across touchpoints, and leveraging data analytics. Similar events help understand smart ideas, learn from the experiences, and engage with leaders.

Make a concerted effort to connect with other professionals. Exchange contact information and consider scheduling follow-up meetings with individuals whose interests align with yours or who could provide further insight into specific CX challenges.

Aqui no Brasil, empresas de educa??o como CLG Educa??o, CS Academy e Usedesk sempre produzem eventos ao vivo voltados ao Sucesso e Experiência do Cliente. Siga essas páginas para ficar por dentro dos eventos. Momentos assim est?o repletos de pessoas com um objetivo comum: aprender mais sobre o cliente e compartilhar experiências pertinentes. é o momento de potencializar conex?es e conversar com pessoas que est?o no seu nicho ou n?o. Eu acredito com veemência que quanto mais plural, melhor.

As redes sociais s?o ferramentas poderosíssimas para atualizar-se, você só precisa saber a quem seguir ou quais fóruns frequentar. As empresas de notícias e de cursos de experiência e sucesso do cliente sabem desse poder e est?o usando as redes sociais com recorrência integral. Além disso, você pode acompanhar novidades em geral por meio de sites/ newsletters como: The News, Techdrop e Quora, por exemplo. Indo menos longe: aqui mesmo, no LinkedIn, tem muita gente disposta a compartilhar conteúdos relevantes e de qualidade.

I have found that there are a few people that post CX content on LinkedIn that are not trying to pedal a book or a course. They provide the most value to me, and will often engage back. Get out there, comment, and maybe strike up a conversation.

So many CX experts on LinkedIn! Figuring out which ones to follow is the challenge. While this section discusses social media more as a channel of discovery, CX leaders should definitely think about their own 'brand' when it comes to engaging with a wider social platform's community. We are only human. Be mindful. Your social presence also enables customers/prospects/stakeholders to draw conclusions about your company's CX approach.

Aproveite o conhecimento e a experiência em CX de sua empresa, encorajando os membros da equipe a compartilharem seus conhecimentos e experiências uns com os outros. Que tal reservar um slot de sua agenda semanal da equipe, para o debate de uma iniciativa ou aprendizado recente de um membro de sua equipe? Convide especialistas para palestrar em workshops internos, atualizando sua equipe sobre as últimas tendências em experiência do cliente (CX) e como aplicá-las na organiza??o.

Attending training programs and conferences is so helpful to stay up to date on latest tech and trends. Also explore different ways to bring back and share with your teams to diversify different topics.

Customer feedback is a valuable source for staying updated on the latest trends and technologies in customer experience innovation. By actively listening to customer suggestions and analyzing feedback, businesses can identify emerging trends and areas for improvement.

To add, consider that you may not be maximizing the use of your current CX technologies. Revisit the performance of your tools (analytics, CRM, engagement, VOC, etc) on a quarterly basis. CX tech providers offer frequent releases on their software, are you on top of all of those? Is your team using it? Are they using it to the fullest? Examining new tech is always helpful, but nothing frustrates more than tech investments that are not being fully utilized.

Understanding the potential impact of emerging technologies on customer experience enables proactive adaptation and ensures that your CX strategies are on top. There are multiple channels to stay updated in this industry like connecting with like-minded people, following the top CX leaders etc.

Participe de programas e associa??es de certifica??o profissional como a CXPA (Customer Experience Professionals Association), a mais renomada organiza??o sem fins lucrativos com foco na dissemina??o da disciplina de Experiência do Cliente. Contribua com a gera??o de conteúdo e tenha acesso a recursos exclusivos, como webinars, eventos de networking e oportunidades de desenvolvimento profissional.

Take some time to identify key influencers in the spaces you want to learn and follow them. Customize and cater your feeds (on Linkedin, social media, etc) will help you focus on staying up to date! This helps streamline types of content you receive, as well as be the first to know upcoming events or conferences on related topic.