Here's how you can stay current on industry trends as a self-employed marketing operations professional.

We live in an amazing age where information is a few keystrokes and seconds away. This also means our media tactics are being tweaked and changed constantly! Staying on top of everything means being receptive to that change and finding the best way YOU learn to retain and explore new options. I seek out podcasts, live streams, and updates from various sources that I find particularly helpful. Use that same search button we compete for to also find the information to better yourself!

Invertir en cursos en línea te permite mantenerte actualizado con las últimas tendencias y herramientas en marketing. Plataformas como Coursera y LinkedIn Learning ofrecen una variedad de opciones para expandir tu conocimiento y habilidades desde la comodidad de tu hogar. Mantente al día y lleva tus estrategias de marketing al siguiente nivel.

"Build your network before you need it!" (Never eat alone, Keith Ferrazi) May it be hints for tools, connections to industry players or just exchange of ideas. Networking is key and sometimes it's the random encounters that will help you move forward with your ambitions!

Asistir a eventos de networking es una excelente manera de aprender de otros profesionales y compartir experiencias. Estos eventos te ofrecen la oportunidad de conectarte con expertos de la industria, descubrir nuevas tendencias y establecer relaciones que pueden abrir puertas a nuevas oportunidades. únete a la conversación y expande tu red profesional.

Mantente informado sobre las últimas noticias y desarrollos en la industria del marketing siguiendo fuentes confiables. Leer artículos, blogs y suscribirte a boletines de noticias te permitirá estar al tanto de las innovaciones y cambios que pueden impactar tu trabajo. La información actualizada es clave para mantenerte relevante y competitivo en el mercado.

If you doom scroll anyway, why not scrolling to learn (instead of random cat videos). I follow a lot of marketing experts across linkedin, youtube or instagram and I found a lot of good ideas on social. The only hard part is to remember what you saw and apply it once you're at work, not at the sofa anymore. I recommend noting down (even at the sofa ;)) good ideas so they don't get lost!

I love to hate social media. Over the years I've changed the things I follow from entertainment to education; Not only in my career field but also in specific hobbies or my child's interests. We are all very skilled in marketing in this medium, sometimes it is easy to forget that you can manipulate it to tailor to positive things! I have learned many new skills from a simple 30-second video from a marketing specialist who is extremely talented in one discipline or another. Positive things are good and healthy, so you can still watch your silly cat videos!

Analysing competitors is a great idea, especially looking into other industries as well! But I also think that if you want to lead the talk, then you should invest in "your future" as well, not only mimic what others do. It's important to find that balance!

I was once told by another in our field that we are like mad scientists constantly throwing stuff together to see what works. I enjoyed that analogy. Don't be afraid to modify a demographic you thought you had nailed down. Run that A/B test and double-check that you are still correct. Often I discover that there are new and trending traits that I scoffed at, only to become a strong influence on a group of people or an industry as a whole.