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Last updated on 2024年6月18日

Here's how you can stand out to employers when applying for entry-level graphic designer positions.

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Landing your first job as a graphic designer can be as much about your approach as it is about your skills. In a competitive field, standing out to potential employers requires a blend of creativity, technical proficiency, and strategic self-marketing. As you prepare to launch your career, remember that your portfolio is your calling card, but it's your unique approach to design and problem-solving that will truly set you apart. By demonstrating a keen understanding of design principles, an ability to adapt to industry trends, and a readiness to tackle diverse challenges, you can catch an employer's eye even at the entry level.

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Gabrielle Chesnel ??

Directrice Artistique & Graphiste Freelance | Offrez à votre marque les visuels qu’elle mérite.

1 Build Portfolio

Your portfolio is the cornerstone of your job application; it's a visual representation of your skills and style. Ensure it's well-organized, showcases a variety of work, and highlights your best projects. Include pieces that demonstrate your ability to solve design problems, not just pretty pictures. Tailor your portfolio for the job you're applying for by including relevant work. If you're aiming for a position in web design, for example, show web layouts and UI elements. Keep your portfolio updated and ready to impress at a moment's notice.

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Gabrielle Chesnel ??

Directrice Artistique & Graphiste Freelance | Offrez à votre marque les visuels qu’elle mérite.
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Le portfolio c'est le CV d'un graphiste, c'est le support qui va le + parler à l'employeur, il est donc important de le soigner. Il peut prendre plusieurs formes : site web, réseau social, PDF, papier, peu importe ! Le plus important, c'est de montrer vos meilleurs projets sous leurs meilleurs jours. > Choisissez bien les projets en fonction de l'emploi (Ex : si vous postulez pour du print, montrez des projets print + que numérique) > Mettez en scène ou ayez des photos du résultat réel. Cela va permettre de se projeter et/ou de voir le résultat final. > Expliquer POURQUOI et COMMENT vous avez les choses. Nos idées ne sortent pas du chapeau, il est crucial d'expliquer notre démarche pour que le résultat soit bien accueilli.

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2 Master Software

To be competitive in the graphic design market, you must be proficient in industry-standard software such as Adobe Creative Suite, which includes Photoshop, Illustrator, and InDesign. However, don't stop there. Explore other tools that can give you an edge, like Sketch for UI/UX design or After Effects for motion graphics. Understanding these programs is expected, but mastering them can set you apart. Show potential employers that you're not only familiar with these tools but that you can also use them to create innovative designs.

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Gabrielle Chesnel ??

Directrice Artistique & Graphiste Freelance | Offrez à votre marque les visuels qu’elle mérite.
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Pas de secret ici, il faut savoir utiliser la suite Adobe pour travailler en tant que graphiste. C'est une suite d'outils largement répandus et malgré les récentes informations au sujet des IA avec Adobe, il est difficile de s'en passer dans l'industrie. Cela facilite la collaboration et la gestion professionnelles de chaque projet avec des outils très complets. Nul besoin de ma?triser toute la suite, mais sachez ma?triser tous ceux qui vous seront utiles, voire plus pour optimiser vos chances. Je conseille pour un graphiste qui ferait un peu de tout en agence : Illustrator, Photoshop, Indesign, AfterEffect et Animate.

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3 Understand Trends

Staying abreast of current graphic design trends is crucial. Employers look for designers who can produce work that resonates with today's audiences while also having an eye on what's next. This doesn't mean you should mimic every trend, but rather understand and apply them thoughtfully to your work. Being able to articulate how your designs align with or challenge current trends can show employers that you're engaged with the industry and thinking critically about your work.

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4 Communicate Clearly

As a graphic designer, clear communication is as important as your visual skills. Employers value designers who can articulate their ideas and the rationale behind their designs. When applying for positions, write concise and compelling cover letters and emails. During interviews, practice explaining your design process and decisions. This ability to communicate effectively will demonstrate that you're not just a designer but a collaborator who can contribute to a team and client discussions.

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Gabrielle Chesnel ??

Directrice Artistique & Graphiste Freelance | Offrez à votre marque les visuels qu’elle mérite.
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Le graphisme est un métier de communication, visuel certes, mais de communication. Il est donc important que l'on sache aussi communiquer, que ce soit à l'écrit ou à l'oral. Vous devrez probablement présenter vous-même vos travaux, il est donc important de savoir s'exprimer et expliquer ces idées. Vous n'êtes pas non plus à l'abri de devoir rédiger des documents explicatifs. Soignez donc l'ensemble des papiers au recrutement (lettres de motivation, CV, portfolio, etc..) Il est important de savoir communiquer sur ses difficultés, sur le processus, et d'échanger avec son équipe.

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5 Network Actively

Networking can open doors to opportunities that might not be advertised. Engage with the design community by attending events, participating in online forums, and connecting with other designers on social media. When networking, be genuine and curious about others' work while also sharing your own experiences and ambitions. You never know when a conversation could lead to a job tip or a referral. Networking isn't just about finding a job; it's about building relationships that can support your career growth.

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6 Show Initiative

Employers are impressed by candidates who go beyond the basics. Show initiative by working on personal projects or contributing to open-source initiatives. These experiences can demonstrate your passion for design and willingness to learn outside of a structured environment. They also provide additional work to include in your portfolio. Taking online courses or attending workshops to improve your skills can also illustrate your commitment to professional development and staying current in the field.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Here's how you can stand out to employers when applying for entry-level graphic designer positions.

1

2

3

4

5

6

7

1 Build Portfolio

2 Master Software

3 Understand Trends

4 Communicate Clearly

5 Network Actively

6 Show Initiative

7 Here’s what else to consider

Graphic Design

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Here's how you can stand out to employers when applying for entry-level graphic designer positions.

1

2

3

4

5

6

7

1 Build Portfolio

2 Master Software

3 Understand Trends

4 Communicate Clearly

5 Network Actively

6 Show Initiative

7 Here’s what else to consider

Graphic Design

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