Here's how you can negotiate a salary in digital marketing without risking your current position.

Negotiating a salary in digital marketing while safeguarding your current position requires a thoughtful approach focused on demonstrating your value and aligning expectations. Start by researching industry standards and gathering data on salary benchmarks to support your request. Highlight your achievements and the impact of your work within the company, emphasizing how a salary adjustment reflects your increased skills and contributions. Choose an appropriate time, such as during performance reviews or career development discussions, to initiate the conversation.

Keep track of the projects you are working on. If you haven't already started, do it today. Track the success of your campaigns and the revenue they bring in for the firm? It will be quite an amount. Now, when you ask for a raise, you have tangible results to back up your request. Cite your work and the revenue generated from it, and ask for a bigger slice of the pie. Remember, you will be tasked with increasing your production, but you will have the raise you seek. If the boss says no, you have a clear metric to consider working as a freelancer and what your income could look like beofre your expenses (insurance, rent, internet, etc.)

Research industry standards and benchmark salaries for your role and experience level. Understand your market value and be ready to articulate your unique skills and accomplishments that justify a higher salary

If you're exceeding expectations at your job, it's crucial to quantify your impact and present it to your employer. Highlight your contributions, such as surpassing sales targets and generating a significant portion of company revenue. Approach your boss with a clear outline of your achievements and express your career objectives. Discuss how your current compensation doesn't reflect your value and propose a revised package aligned with market rates. Be prepared to negotiate and consider your options if the company isn't willing to meet your justified expectations for fair compensation and recognition of your contributions.

When somebody asks you for money how do you feel? Well, your employer feels the same. So, if you want more you need to give more. The first thing you need to do: ? Look for new ways you can help your company or client you are working for. The next thing to do: ? Ask your employer if you can make this happen. Finally: ? Upsell yourself and ask for your a fair increase of your salary.

Choose the right moment to initiate the negotiation. Ideally, this would be during performance reviews, after a successful project, or when you have taken on additional responsibilities. Timing can significantly impact the outcome of your request.

Let's say your company is firing 10 people. And all costs are being reduced. Do you think it's a great time for an increase? No! Be aware of the struggles of your employer. If you are capable of increasing revenue then you can ask for more. But put yourself in reality. Don't ask for more than your company can give you at this moment.

Build a strong case for why you deserve a raise. Highlight your achievements, contributions to the company, and any additional skills or certifications you have acquired. Use data and specific examples to support your argument.

The results speak for themselves. If you can screenshot some positive numbers and put it all together in a Google Drive. Is gonna be easier for you to showcase the work you did. And tell your superior how valuable you are to the company.

Often times, those who are setting the boundaries for your pay ranges as a digital marketer don't really understand what digital marketing is. Gather information about pay ranges across the country for roles similar to yours and adjust them for cost of living. Help the hiring managers, or HR, to also understand the value you actually bring to the company. Strive to help them understand, not to make yourself look "worth" it.

Often times, those who are setting the boundaries for your pay ranges as a digital marketer don't really understand what digital marketing is. Gather information about pay ranges across the country for roles similar to yours and adjust them for cost of living. Help the hiring managers, or HR, to also understand the value you actually bring to the company. Strive to help them understand, not to make yourself look "worth" it.

Express Gratitude: Start the conversation by expressing appreciation for your current role and the opportunities you’ve been given. This sets a positive tone and shows that you value your position and the company's contributions to your professional growth. Example: "I want to start by saying how much I appreciate the opportunities and support I’ve received during my time here." Show Enthusiasm: Demonstrate your enthusiasm for your role and the company’s future. This conveys your commitment and positive outlook towards contributing to the company’s success. Example: "I’m really excited about the direction the company is heading and am eager to continue contributing to our growth."

Position the negotiation as a partnership. Use phrases like “I believe my recent contributions justify a discussion about my compensation” rather than demands.