Here's how you can harness employee feedback to fuel creativity and innovation.

Active listening is key for 2 reasons: 1. Helps unveil hidden gems-Traditional feedback methods often capture surface-level ideas. Active listening, with open questions and genuine interest, encourages employees to delve deeper 2. Helps build psychological safety - When employees feel their voices are truly heard and valued, they're more likely to take risks, share unconventional ideas, and challenge the status quo. Creativity thrives on diverse perspectives. Don't just tell, listen! Actively solicit employee feedback on projects. Encourage open discussions and embrace their ideas. Their unique viewpoints can spark unexpected solutions and fuel true innovation.

**Ouvir Ativamente: A Chave para Entender e Atender** Ouvir ativamente vai além de simplesmente escutar; é entender profundamente as necessidades e desejos do público. Ao dar espa?o para suas vozes, podemos captar insights valiosos que moldam nossas solu??es. Essa abordagem n?o só fortalece a empatia, mas também nos capacita a oferecer respostas verdadeiramente alinhadas com suas expectativas. Ao priorizar o feedback e adaptar continuamente nossa abordagem, construímos uma conex?o genuína que sustenta o sucesso a longo prazo.

Some of the best ideas can come from the most unexpected places. It is vital that each and every employee feels safe and that they have the right to be heard. Listening and acting on ideas that may seem ‘off the wall’ can lead to unprecedented success - the best example of this for me is Compare The Market’ advertising campaign ‘Compare The Meercat’. All from a random comment “doesn’t compare the market sound like ‘compare the meercat?’” It was an advertising campaign that went on to have it’s characters have a book top the Christmas Bestseller lists and their meercat toys outselling Disney. Just goes to show doesn’t it? Don’t be too ready to dismiss ideas. Listen and really think about where they could go before shelving them.

Ao encorajar a express?o livre de ideias e opini?es, criamos um espa?o onde a criatividade e a inova??o podem florescer. Este compromisso com a transparência n?o apenas fortalece os vínculos dentro da equipe, mas também abre portas para novas perspectivas e solu??es inovadoras. Ao valorizar a diversidade de pensamento e experiências, construímos um caminho para um crescimento coletivo e sustentável.

There is a nice Positive Feedback technique called "Hamburger". You start with positive and inspiring part, tackle constructive feedback in the middle and finish on a positive note. Creative employees have many ideas and proposals. Often their ideas get shut down too often, so at some point they stop giving ideas and feedbacks. The best strategy is to enable the person to lead and implement the idea they just proposed.

Ao examinar cuidadosamente as opini?es e sugest?es recebidas, podemos identificar pontos fortes a serem ampliados e áreas de melhoria a serem refinadas. Este processo n?o se limita à corre??o de falhas, mas sim à adapta??o estratégica que impulsiona nosso crescimento. Valorizar o feedback como uma fonte valiosa de insights nos permite n?o apenas atender, mas superar as expectativas do nosso público.

Do not track the number of ideas! Ideas don't matter so much without being tested and implemented. Track - # of creative projects - involvement of creative employees and their satisfaction - # of ressources provided for R&D, creative skills training, time alocated for innovation projects, etc. - Intensity of client feedback generated by those creative projects If I used an analogy with a restaurant, you don't track number of heathly ingrediencies, but rather customer feedback, number of loyal customers who come back, increase in revenue, etc.