Here's how you can exude confidence and assertiveness in sales meetings and presentations.

In my current role, one thing I've learned is that projecting confidence and authority in presentations hinges on preparation. This includes an understanding of your content, a keen awareness of your audience's needs, and a clear message of your unique value proposition. This will make your delivery as effortless and engaging as sharing a beloved story.

Know Your Material , Have a deep understanding of your product or service, including features, benefits, and common objections.

Exuding confidence and assertiveness in presentations stems from meticulous preparation and deep familiarity with your presentation content. Master the details of your product, audience, and unique value proposition. Practice until your presentation feels as natural as telling a favorite fairytale. No notes or slides needed. Your primary focus should be on delivery. By internalizing your material, you’ll handle inquiries smoothly and project genuine confidence, making your delivery compelling and convincing. Know your content inside out and you won’t have any issues with confidence. Then add a good portion of passion and familiarize yourself with effective presentation techniques i.e. eye contact, body language, movement, hands etc.

No todos los clientes son iguales, por eso es fundamental ir preparado a la reunión habiendo estudiado al cliente y a el mercado (competencia, clientes, productos sustitutos y alternativos, etc.) También es importante tener un discurso ensayado, aunque el pragmatismo siempre es necesario para improvisar sobre la marcha alguna cuestion puntual que surja. La seguridad en uno mismo es clave para ser convincente y profesional.

Maintain Eye Contact , Make eye contact to engage and connect with your audience. Stand or Sit Upright , Good posture conveys confidence.

Use Gestures Purposefully , Use hand gestures to emphasize points but avoid overdoing it. Smile , A genuine smile can build rapport and show confidence.

Positive Mindset , Focus on positive outcomes and visualize success. Manage Stress , Use techniques like deep breathing, mindfulness, or visualization to manage pre-presentation nerves.

Regard objections as questions or concerns instead of roadblocks. This attitude will help you to react in a constructive manner. Prepare possible responses for the most common objections.

In addition of all previous good hints already shared, you can also consider to debrief about: - Why you are presenting, the added value of the content, product, service, or solution you are talking about. - What you want to solve or how you already have solved some other use cases applying the product, services, or your methodology. - How it was or how it is going to be solved, explaining how the P&S add value with finance impact. The more you talk and explain the why, what, how and what for, you will have a better chance to get more attention from the audience, thanks for reading and wishing you a strong success in your career.

Sellers are continually trying to connect with new people in short periods of time. But how to do this when people size each others up in seconds? By mastering first impression. Amy Cuddy has spent more than a decade studying first impressions. Her research tells us that when we meet a new person we are immediately trying to answer 2 questions: 1. Can I trust this person? [Called warmth.] 2. Can I respect this person? [Called competence.] There are many ways to exude warmth. One is grounding oneself in the things you most value. One of the things I value is helping others solve their problems & achieve their goals. By focusing on client goals or problems -- as opposed to one's product/solution/own POV -- one garners respect.