Here's how you can expand your audience as a motivational speaker using podcasting.

Starting a podcast is a great way to showcase your speaking skills. Until now, I have had a blog and videos on YouTube and have spoken on several podcasts. However, when I started my own, my network congratulated me. However, it is essential to define a clear objective. For example, I have two podcasts, one on interviews with CEOs and another on personal topics. Both have very different personalities and styles, as well as topics.

Starting a podcast builds your brand, engages an audience, and offers networking opportunities. Podcasting offers a versatile and effective platform to share your voice and connect with others. Accessible and convenient, podcasting is a powerful tool for personal and professional growth.

No tengo pensado, por el momento, crear un podcast. Pero si que tengo claro que hay que tener un objetivo y crear una estrategia para poder crecer.

Podcasting is without doubt on the march and is a brilliant opportunity for motivational speakers to get themselves in front of the event organisers as well as get known to people who attend events. Increasingly podcasts are shared in not just in an audio but in a video format as well so as a motivational speaker get yourself onto podcasts but as a podcast host myself making it easy for me as a host to say yes to you as a guest – do your home work on my show, find out the kind of guest that appears and then tell me why you will be a great guest my audience – when you do appear on a podcast be well prepared to provide advice, tips and knowledge in a succinct way – mirroring the way you would deliver your motivational speaking

Una de las técnica que utilizo es identificar porque seria útil para alguien escuchar mi Podcast y de allí desarrollo el Objetivo, el cual tendré que transmitir no solo desde el nivel de conocimiento del tema a abordar, sino demostrando mis habilidades comunicacionales y buen uso de los recursos de de la voz para que el receptor se sienta atendido de acuerdo a sus expectativas.

When you are a guest on somebody else’s podcast you should set aside some time to shape your content to meet the needs of the specific audience. This might mean some research on relevant case studies or examples is required.

There are so many podcasters these days but podcasters with great content top the chart. Have your priorities set, what are you going to focus on, what is important for you and the audience can take back with them. share advices from your experience, inspiring stories, thought provoking questions. Keep it consistent, be attentive with marketing your podcasts. Keep them in quality, use great products, edit the podcasts well. Be Authentic!

To expand your audience as a motivational speaker with podcasting, start by truly understanding who your listeners are and what they care about. Plan a variety of engaging episodes, mixing personal stories, practical advice, and guest interviews. Invest in good recording gear for clear, professional sound, and stick to a consistent schedule. Promote your episodes on social media, optimize them for search engines, and collaborate with other podcasters. Build a community by engaging with your listeners and encouraging feedback. Look for sponsorships and offer exclusive content. Keep an eye on your analytics to see what works and continually improve your content.

Compelling content attracts and retains listeners. When your episodes provide meaningful value and resonate with your target audience, they are more likely to subscribe, recommend your podcast to others, and engage with your brand across various platforms, ultimately driving audience growth.

What do you enjoy when you are listening to a podcast? Yes, the sound! Investing in a great microphone is the most crucial tool for a podcast. The device you use for recording is secondary, but sound quality is vital to a great podcast. Good lighting is critical if you are doing videos as well. The last essential tool is a hosting platform. All major platforms (Spotify, Apple, Amazon) can all provide replication to each other. However, if you provide videos, you must ensure that the selected platforms support them. In this case, you can upload the video, and the platform will publish it in audio and video formats. The replication will be done in the relevant formats.

Expand your audience as a motivational speaker via podcasting by defining a clear niche and target audience. Create compelling content with stories, expert interviews, and actionable advice. Maintain a consistent schedule and high-quality production. Promote on social media, leverage guest networks, and optimize for SEO. Collaborate with other podcasters and seek brand sponsorships. Engage listeners through Q&A sessions and build a community. Track analytics and incorporate feedback to improve continuously, ensuring consistent growth of your listener base.

A well-executed marketing strategy drives growth for your podcast. By collaborating with other podcasters, leveraging guest appearances, and exploring advertising opportunities, you can reach new audiences and expand your listener base.

For me being true to my beliefs, experiences and studies always made it easy to speak genuinely about what effective communicators can accomplish.

Engage podcast listeners by defining your niche and creating high-quality, consistent content. Understand your audience through surveys and tailor your episodes to their interests. Invite engaging guests and promote these episodes across social media. Use relatable storytelling and feature listener stories to build a personal connection. Encourage interaction by addressing listener questions and inviting feedback. Optimize for SEO with keywords and detailed show notes. Offer exclusive content like bonus episodes and early access. Collaborate with other podcasters for cross-promotion, and adapt based on feedback and engagement metrics to continuously improve.

What doesn’t grow dies. If you are not reviewing and analyzing your previous content, feedback on your content, content of others within your space who are crushing it, and future content you wish to present to the world, you are putting yourself in a position to fall behind. Especially in an ever growing culture and needs within your target audience becoming more specialized, you have to take initiative and be open to always stay authentic and to always be open to evolving who you are, no matter how that may look!

it's important to focus on the things you can speak on and focus in those areas. Then you can continue to grow your audience and continue to meet with other podcast leaders. By being professional you can cultivate those relationships and come back on multiple times.

Know what's trending, what people would like to hear. What is the need with the audience currently and with what they can resonate the most. Do keep your check with other podcasters, keep yourself engaged. Don't copy, be authentic but always learn from other podcasters.

Being conscious of the members in the room/target audience before your podcast is important as it give you a blueprint to how you can connect with them on a deeper level. Although, even more crucial is the energy you bring within your podcast. Adapting and having the confidence and trust within yourself to be the person who can be the outlet to uplift others will not only invite people to elevate their state, but it will also allow your audience to retain your message because they are immersed.