Here's how you can excel in answering behavioral interview questions in the creative strategy field.

Excelling in behavioral interview questions for creative strategy roles requires preparation and insight: - Understand the STAR Method: Structure answers using Situation, Task, Action, and Result to provide clear and comprehensive responses. - Highlight Creativity: Share specific examples where you developed and implemented creative solutions. - Show Collaboration: Discuss instances where you successfully worked with diverse teams. - Demonstrate Problem-Solving: Illustrate your ability to navigate challenges and adapt strategies. By preparing with these strategies, you can effectively showcase your skills and experiences in behavioral interviews.

To succeed at responding to behavioural interview questions in the creative strategy field: Use the STAR Method to clearly show previous experiences by structuring replies around Situation, Task, Action, and Result. Highlight Creativity: Your examples should emphasise creative problem solving and inventive thinking. Showcase Collaboration: Discuss how teamwork and collaboration resulted in beneficial achievements. Reflect on the challenges: Discuss how you overcame obstacles and what lessons you learnt. Be real: Showcase your distinct style and approach to creative strategy with real excitement.

Having some top stories to showcase your problem-solving and creative skills is important, but how you convey them is even more crucial. Try following the CAR framework: - Context:Briefly describe the situation or challenge you faced. - Action:Explain the specific steps you took to address the problem. - Result: Share the outcome of your actions, highlighting the impact. It's clear and concise, allowing you to effectively convey your role in solving the problem, leaving a lasting impression.

Structure your answers using the STAR method (Situation, Task, Action, Result). This approach helps you provide clear and concise responses: Situation: Describe the context within which you performed a task or faced a challenge. Task: Explain the actual task or challenge involved. Action: Detail the specific actions you took to address the task or challenge. Result: Share the outcomes or results of your actions, emphasizing your contributions.

Enable the interviewer to look at you for someone who brings in a fresh perspective and thinking to look at a problem. It will help to have at least 2-3 instances from your current and previous experiences where looking at a problem creatively offers newer ways of solving it. For instance: A telecom service provider reaching out with (Recharge for your Mom / Dad / Family) instead of the user of the device, who is the dependent. It changed both the medium and the message and dramatically helped drive conversions. Instead of functional/rational, the communication now became an emotional reason to recharge, driving both conversions and brand love.

For the longest time (At Least 100 years) Newspapers, Radio, followed by Television ruled the Communication / Advertising space. The world has seen more changes in the last 10 years than in the last 1000 years. Where am I leading to with this? Adaptability. Yes, you have to demonstrate how you are able to navigate across industry, creative problems (Drive Attention, Purchase, Brand Love etc.), platforms, formats and also work with people of all kinds to evolve as a strong Creative individual. Adaptability is closely linked with self-education and keeping yourself abreast with the latest technology, so that you aren’t left behind.

Maya Angelou once said, “Your legacy is every life you’ve touched”; and it can’t be truer for Creative professionals. We end-up collaborating with Marketing Heads, Brand Managers, Agency Planners, Media Managers and Technology teams to give shape, structure and vision to our Creative thought. Hence, collaboration is the key to producing something meaningful. A critical thing here for Collaboration is: “We argue, fight and debate, but never criticize, demean or disrespect.” It also goes a long way in seeking professional references which will go beyond the behavioural interview interaction and positively help your candidature.

I agree with this statement.Learning is a key ability in creative industry because it helps to improve and be up to date with growing technologies.

é importante ter uma narrativa que permite ser entendido os objetivos da marca/negócio, seus resultados e como a estratégia e execu??o criativas apoiaram essa realiza??o. O método Star indicado trata disso: situa??o/tarefa/a??o/resultado. Outra forma é pensar pelo ciclo do pdca (plan/do/check/act) e tratar da jornada vivida por meio desses gatilhos. é fundamental que haja conex?o e coerência entre as informa??es.