登录查看更多内容

Last updated on 2024年5月29日

全部

Here's how you can deliver a persuasive pitch in the social impact sector.

由人工智能和领英社区提供技术支持

Crafting your narrative is essential when aiming to persuade stakeholders in the social impact sector. Your pitch should resonate with the core values and concerns of your audience, emphasizing the potential for positive change. Begin by identifying the key message you want to convey and tailor it to align with the interests and motivations of your listeners. Use storytelling techniques to create a compelling narrative that illustrates the significance and urgency of your cause. Remember, a well-crafted story can make your pitch memorable and stir emotions, leading to a stronger connection with your audience.

此文章中的业界达人

由社区从 7 条内容中精选。了解更多

Fisayo Dayo-Samuel

Strategic Communications & Administrative Specialist for Family-Focused Organizations. Championing Effective Content…
Freda Liu

??Broadcast Journalist I Keynote Speaker I Author I Moderator I Adjunct Professor I Independent Non-Executive Director…
Shubho Sengupta

Digital Marketer | Government, Brands, Agencies | Ex-Startup Co-Founder | Columnist | Art Curator | Cycled Manali-Leh…

1 Know Your Audience

Understanding who you are pitching to is critical for a persuasive presentation. Take the time to research your audience's background, values, and what drives them. Are they more moved by emotional appeals or hard facts? Do they prioritize sustainability, economic development, or community empowerment? Knowing this allows you to customize your pitch to touch on aspects that resonate deeply with them, making your message more impactful. By speaking their language and addressing their interests, you create a sense of rapport and trust, which is crucial for persuasion.

添加您的观点

Shubho Sengupta

Digital Marketer | Government, Brands, Agencies | Ex-Startup Co-Founder | Columnist | Art Curator | Cycled Manali-Leh solo, 2002. | Focus: Technology + Ideas + Content + Communications
举报内容
I would like to add, a willingness to work with different groups of people with multiple agendas, sometimes not in alliance with yours.

已翻译

赞

2 Build Credibility

In the social impact sector, trust is a currency you cannot afford to be without. Establish your credibility by sharing your expertise, experience, and past successes. If you represent an organization, highlight its achievements and the difference it has made. Be transparent about your goals and how you intend to achieve them. This not only demonstrates your commitment but also reassures your audience that their support is a sound investment in a better future. A reputation for reliability and effectiveness is often what tips the scales in your favor.

添加您的观点

Fisayo Dayo-Samuel

Strategic Communications & Administrative Specialist for Family-Focused Organizations. Championing Effective Content, Community Engagement & Organizational Efficiency | Passionate about the Family & Social Impact
举报内容
Organization can build credibility through a clear and compelling narrative, robust data and evidence, transparent accountability, and a demonstrated track record of success. Through trust and expertise, organization can showcase their commitment, passion, and results-driven approach to driving meaningful?change.

已翻译

赞
Ngozi Andrew

English-Igbo, English- Yoruba, English- Nigerian Pidgin and English- French translator.
举报内容
In my opinion, credibility is everything. You know what they say, 'talk is cheap' once you show you can deliver, you get more trust that way.

已翻译

赞

3 Emotional Appeal

While facts and figures are important, never underestimate the power of an emotional appeal. People are driven by emotions and often make decisions based on how they feel. Share personal stories or testimonials that highlight the impact of your work. Allow your passion for the cause to shine through, as enthusiasm can be contagious. However, balance is key; too much emotion can seem manipulative. Aim for a pitch that tugs at the heartstrings while maintaining professionalism and respect for the audience's intellect.

添加您的观点

Freda Liu

??Broadcast Journalist I Keynote Speaker I Author I Moderator I Adjunct Professor I Independent Non-Executive Director - Let's talk Sustainability, Design Thinking & Future Thinking. Borneo-Bred #revolvetoevolve??
举报内容
Take the audience through a journey of the situation and its impact to an individual and his or her livelihood. Putting a name or face to a person makes a difference. Get permission or use a pseudonym

已翻译

赞

4 The Solution Path

Once you've laid out the problem, it's time to present your solution. Be clear and concise about how your proposal will address the issue at hand. Explain the steps involved, the resources required, and the expected outcomes. It's important to show that you have a well-thought-out plan that is both realistic and effective. Your audience should leave with a clear understanding of how their support will lead to tangible results. Demonstrating a clear path to impact can significantly increase your pitch's persuasiveness.

添加您的观点

Molly Trerotola

Head of Charity Partnerships at Inspired | CSR & Social Impact Tech
举报内容
As part of your proposed solution, make sure you are including metrics around ROI, impact, and measurement. Even people in social impact are looking for tangible, numbers-driven outcomes.

已翻译

赞

5 Call to Action

A persuasive pitch should always end with a strong call to action (CTA). Tell your audience exactly what you want them to do next. Whether it's funding, partnerships, or advocacy, make your request specific and actionable. A compelling CTA creates a sense of urgency and gives your audience a clear way to get involved. It's the final push they need to move from passive listeners to active participants in your social impact journey. Make it easy for them to say yes by providing all necessary information to take the next step.

添加您的观点

Fisayo Dayo-Samuel

Strategic Communications & Administrative Specialist for Family-Focused Organizations. Championing Effective Content, Community Engagement & Organizational Efficiency | Passionate about the Family & Social Impact
举报内容
A Call to Action should be specific, measurable, achievable, relevant, and time-bound (SMART) to inspire and mobilize the audience to take concrete steps towards creating?social?impact

已翻译

赞

6 Follow Up

After delivering your pitch, the work isn't over. Follow-up is key to maintaining momentum and turning interest into action. Provide additional information, answer questions, and keep the dialogue going. A prompt follow-up shows that you are serious and organized, reinforcing the positive impression made during your pitch. It also keeps your cause at the forefront of your audience's minds, increasing the likelihood of their engagement. Remember, persistence pays off, but always be respectful of people's time and interest levels.

添加您的观点

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Molly Trerotola

Head of Charity Partnerships at Inspired | CSR & Social Impact Tech
举报内容
Pitching is sales. Even in Social Impact! If you're looking for tools, best practices, or other tips for success... go right to the source of sales pitching knowledge.

已翻译

赞

Social Impact

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

Here's how you can deliver a persuasive pitch in the social impact sector.

1

2

3

4

5

6

7

1 Know Your Audience

2 Build Credibility

3 Emotional Appeal

4 The Solution Path

5 Call to Action

6 Follow Up

7 Here’s what else to consider

Social Impact

给文章评分

感谢您的反馈

更多Social Impact相关文章

更多相关阅读内容