Here's how you can cultivate the key attributes of a highly creative Product Design professional.

ability to observe the world and identify problems and needs, and empathize with end users. Encourage them to understand user behavior, preferences, and pain points to create designs that truly resonate with users.

The key to becoming a highly creative product designer lies in being a well-rounded learner and communicator. This means constantly staying updated on design trends, technologies, and user behaviors. You'll also need to hone your ability to observe user interactions with products and understand their needs and motivations. This foundation allows you to effectively collaborate with engineers, marketers, and other stakeholders. Throughout the design process, active listening is crucial to incorporate feedback and diverse perspectives from all parties involved, including developers, clients, and users. By effectively communicating your design ideas you can bridge the gap between creativity and functionality to create truly successful products.

To cultivate a highly creative product designer is to be a well-rounded person. As product designers, we are the link between users and the business. A deeper understanding of how both parties work enables you to develop creative ideas that solve real-world problems, achieving business goals and objectives. Also always update yourself with industry knowledge and current trends

Be adaptable and open to change. Flexibility allows you to pivot and adjust your designs based on feedback and evolving needs.

My passion is to create transformative experiences that help others achieve their goals and enhance their lives. Asking reflective questions is critical to uncovering the motivations behind behaviours. We use models such as the 5 Whys to empathise. Professor Jeanne Liedtka's design approach brilliantly starts with empathy at each stage of the design thinking process to uncover needs: What is? - Examines the current state. What if? - Explores different approaches to achieve the desired outcome. What wows? - Considers how to enhance the user experience. What works? - Identifies practical solutions to improve lives. By appreciating the value of these questions, I ensure my designs genuinely resonate and benefit those they are meant to serve.

In my experience I have found out that empathy is one of the core principles that needs to be harnessed if you want to create something tangible and meaningful. Neglect users and your product will in turn be neglected. Having empathy as a designer gives you the will power to go the extra mile for your users. Ask that extra question, validate that hypothesis. It is not so easy but the satisfaction we see on the faces of users when using your product is worth it. And oh, one more thing empathy never ends. Dear designers, Keep pushing the boundaries.

In my experience I have found out that empathy is one of the core principles that needs to be harnessed if you want to create something tangible and meaningful. Neglect users and your product will in turn be neglected. Having empathy as a designer gives you the will power to go the extra mile for your users. Ask that extra question, validate that hypothesis. It is not so easy but the satisfaction we see on the faces of users when using your product is worth it. And oh, one more thing empathy never ends. Dear designers, Keep pushing the boundaries.

Collaboration, especially with teammates outside of Design can be extremely valuable. They will bring a new take on what you're working on that you haven't thought of. Bring different people to the table, and make it a habit, it is the key to successful product design. Different experiences in the discussion lead to different outcomes, often for the better.

Embrace a mindset of experimentation to explore unconventional ideas and solutions. Experimenting allows you to push boundaries, discover new approaches, and refine your creative process, fostering innovation in your product design work.