Here's how you can bounce back and stay confident as a copywriter after setbacks in your career.

You need to understand that your copywriting journey is a long-term process. You will receive lots of NOs from clients. You will get feedback when things aren't working as planned. But most importantly, keep learning and improving while going through this... That will help you refine your strategy and approach. Also have someone already in the game who can put you on the right path to ensure you are not doing the wrong thing consistently

Failure is part of the creative journey. ? Instead of letting setbacks damage your confidence, see them as learning opportunities. ? Analyze what went wrong, refine your approach, and move forward with renewed determination. ? Remember, even successful copywriters have faced failures. ? What sets them apart is their ability to learn and keep going.

A friend of mine recently said he doesn't feel as confident having abandoned copywriting for a long time. It felt weird to me to hear that because I know of a student of mine, who left marketing in 2020 to get a job, but came back to get my course, and after getting it, she was writing like she was improving all the years she was away Do you know why? I never taught copywriting as a thing to be done separate from your life. You are ALWAYS writing copy or you're always being influenced by it. The lack of confidence is because of the idea that copywriting is a separate entity. So, whether you have not written for a year or lost a deal, that's a copy you should write about. You're always in business, never doubt yourself.

It’s definitely a learning curve, and not just for new copywriters. Sometimes you just don’t hit the mark. And that’s ok. It’s taking that negative feedback and using it to improve in the future. But go in with the mindset that it’s not personal. And you are not your copy. It’s a business transaction, nothing more.

Learn. Adapt. Conquer: Bounce Back From Copywriting Setbacks Failure = Fertilizer: Don't fear flops! They're growth opportunities in disguise. Analyze & Adapt: Unpack what went wrong. These lessons refine your future headlines. Learn from Legends: Every master copywriter has flops. It's how they rise, not fall, that matters. Embrace the Journey: Rejection is part of the creative process. Let it fuel your determination.

Keep an open mind to constructive criticism. If you’re not already in a group with other copywriters or a master mind, join one. Again, try not to take things personally. Take the feedback, think about what it means and then incorporate it. If you feel there is a very good reason why you wrote your copy a specific way, then let them know.

Bounce Back Stronger: Lessons from Setbacks Seek Feedback: Not a setback, a springboard! Get honest insights from mentors or peers. Fresh eyes reveal hidden gems. Embrace Critique: Separate self from your work. Feedback polishes your skills, not your worth. Growth Mindset: Show resilience! Actively seek criticism to learn, adapt, and become an unstoppable force.

Every good copywriter should be honing their skills daily, whether on social media, or writing a daily journal. And every copywriter should keep up-to-date on the latest marketing trends which are continually shifting.

Never Stop Learning: Copywriting is a living language. Stay sharp with workshops, webinars, or courses. Confidence Booster: Sharpen your skills, sharpen your edge. Learning fuels confidence in your craft. Tackle Any Challenge: New strategies are tools in your belt. Face projects with a "can-do" problem-solving mindset. Bounce Back Faster: Setbacks happen. A growth mindset fueled by learning helps you adapt and overcome.

Keep an excel sheet of each accomplishment, whether that is a great piece of copy you are proud of or testimonials (even emails and WhatsApp snippets) to remind yourself of the great job you are doing. Don’t let little setbacks bring you down. Remind yourself that you are an experienced copywriter with skills. Be proud of that!

Don't Let Setbacks Dim Your Light: Review past wins! Revisit your portfolio and projects that garnered praise. ? Recall Your Power: Past victories showcase your skills & value. They'll reignite confidence to tackle new challenges. ? Motivation Missile: Let past success propel you forward. It fuels your drive to achieve even greater things.

Reframe Your Goals: Bounce Back Like a Pro Reassess & Reset: Setbacks happen! Use them to re-evaluate your goals. Are they still realistic and aligned with the market? Milestone Magic: Break down big goals into smaller, achievable milestones. Celebrate each win to stay motivated. Stretch, Don't Snap: Goals should challenge you, but not break you. Adjust them for a strategic path to long-term success. Growth Mindset: Adjusting goals isn't giving up - it's a smart pivot towards achieving your full potential.

I recently came across a report that said AI has hit copywriters the hardest. So, 2023 and beyond haven't been great years for copywriting careers. Let me break it down for you: Seeking feedback and embracing failure is all fine, but the reality is much harsher than those 'motivational' terms. You need real guidance and mentorship to get through this tough phase. In the end, if you're persistent, you'll reach your goals - I believe that. The second and most important thing is to expand your reach! Usually, you find clients on Fiverr and Upwork, right? BUT during tough times, you need to broaden your horizons and think creatively. For instance, you could re-engineer Facebook ads and pitch your ideas directly to clients.