Here's how you can align your team with the overall goals of the Corporate Real Estate company.

Uma equipe trabalha em conjunto. Segmente e gradue o potencial de cada membro para todas as etapas. Há quem atraia melhor um cliente novo? Há quem exponha produtos ou feche negócios com maior assertividade? Quem é excepcional em redes sociais? Trabalhos em grupo podem gerar uma esteira de efeitos potencializados ao montar estratégias em que os membros se ajudem para gerar um aumento do potencial individual. Cada membro ajudado também ajudará. Quando a maré sobe, todos os barcos sobem. Quanto mais vender, melhor para todos que compartilham a comiss?o previamente partilhada conforme os esfor?os de cada um. A quest?o é combinar e cumprir.

Suena obvio, pero realmente cuantas empresas operan sin objetivos claros... Muchos equipos tienen de meta vender tanto como les sea posible o vender más que el a?o anterior, sin hacer un verdadero análisis de los objetivos y cuáles son los pisos no aceptables (no alcanzar punto de equilibrio) o que número representa cierto porcentaje de crecimiento y que es razonable para la le tsma?o de la empresa, la industria y el mercado en el que operan. El primer paso es definir objetivos y que vayan muy alineados con la necesidad de la empresa y luego de tenerlos definidos hay que socializarlo y asegurarse de que todo miembro del equipo sabe cuales son sus objetivos personales y cuales son los objetivos de equipo.

Clearly articulate the CRE company's vision and break it down into measurable objectives. E.g. "Reduce facility costs by 15% over 2 years" gives teams a tangible target.

Instead of just breaking down your company’s goals into measurable objectives, *involve your team in co-creating the roadmap to achieve those goals*. Go beyond top-down communication by inviting your team to contribute their insights and ideas on how to reach the company’s vision. This collaborative approach fosters a deeper sense of ownership and engagement, as team members feel directly connected to the success of the strategy. When your team is part of the goal-setting process, alignment happens naturally because they’ve helped shape the path forward. This turns your objectives into a shared mission, where everyone is an active architect of the company’s success.

Simply put, “culture eats strategy for breakfast!” Having engaged with many organizations and companies throughout my career, the one thing that has been prevalent when analyzing and judging their success factors, has always been company culture. Culture is the ultimate goal of any performance driven group, the holy grail, as it represents that magical element that binds people together and determines them to act as one, thus creating exponential value through synergy, mutual support and empowerment. The results achieved by organizations with amazing culture are always, without doubt, far superior to the individual sum of the strengths, qualities and talent of the members of an organization without a solid and deeply rooted culture.

Personnally, i think that aligning your team with the overall goals of the CRE company begins with fostering a culture that values collaboration, transparency, and shared purpose. Regularly communicate the company’s vision and how each team member’s role contributes to achieving it. Encourage open dialogue, where everyone feels their ideas are valued and connected to the bigger picture. Recognize and celebrate successes that align with corporate objectives to reinforce positive behavior. By nurturing a strong, inclusive culture, you create a unified team that’s motivated to work towards the company's goals together.

Envolva a equipe para se conhecer e se ajudar. Eventual relacionamento de cordialidade e profissional pode se tornar amizade. Cultivar e potencializar o relacionamento pelo emocional induz a parcerias de trabalho mais densas e verdadeiras. Trazer um espírito de ajudas mútuas engaja para parcerias naturais e que se retroalimentam no dia-a-dia, o que amplia as possibilidades e os resultados.

Instead of just cultivating a culture that reflects your CRE company’s values, *think of culture as a living ecosystem that evolves with the team*. Empower employees to actively shape and redefine the culture, allowing it to grow organically based on collective input. Encourage experimentation, where team members have the freedom to test new ideas and approaches aligned with the company's mission. This turns culture into a dynamic force that adapts to changing goals and challenges. When employees see themselves as co-creators of the culture, they’re not just aligned—they’re fully invested in driving the company’s success and innovation forward.

Promote values like innovation, collaboration and customer-centricity. Celebrate wins, have team outings, and lead by example to build an engaged, motivated workforce.

Keeping everyone engaged is key to making sure we're all working towards the same goals. This means getting the team involved in decisions and letting everyone share their ideas and expertise. Regular check-ins and meetings will help us stay aligned and show how each person’s work connects to the bigger picture. When we all have a voice and feel heard, it makes us more motivated to succeed together

To align your team with the overall goals of the CRE company, start by actively engaging them in the vision and mission. Communicate how their individual roles contribute to the bigger picture, and encourage open dialogue about their ideas and concerns. Regularly update the team on company progress and celebrate small wins to maintain motivation. Empower your team by involving them in decision-making and giving them ownership over their tasks. Fostering a sense of purpose and collaboration will keep everyone focused and driven toward achieving the company’s objectives.

Nada melhor do que desenvolver um sentimento de amizade e parceria entre os membros. Ajudar é ser ajudado. Alinhar competências e habilidades individuais para as extrapolar em benefício do coletivo gera benefícios para o indivíduo maiores do que trabalhar cada um com sua carteira. Uma troca de abordagens pode solucionar muitos entraves individuais. Trocas de experiências multiplicam o arsenal de a??es de cada membro. Testar é encontrar a sintonia da equipe e melhores resultados.

Instead of focusing solely on active engagement through meetings and workshops, *transform your team into co-architects of the company’s goals*. Move beyond involvement in decision-making—empower them to shape the vision and strategy itself. Create a culture where every team member’s role is not just to execute, but to innovate and redefine how the company achieves its objectives. Encourage collaborative goal-setting sessions where ideas flow from every level, making your team feel like pioneers, not just participants. When employees feel like they are building the future of the company, their investment in success transcends alignment—they become deeply connected to its evolution.

Involve employees in goal-setting and decision-making. Seek their insights - they're closest to processes. Give autonomy and accountability. E.g. Self-managed teams for facility management projects.

Like any other business always start by clearly communicating those goals and ensuring everyone understands their role in achieving them. Regularly monitor progress through check-ins, performance metrics, and open discussions. Celebrate milestones and address any gaps early to keep momentum. Encourage feedback and collaboration, so your team feels invested in the company's success. Consistent monitoring and adjusting strategies as needed will help maintain alignment and drive towards your objectives, keeping everyone focused and motivated.

Testar e avaliar para em cada ciclo refor?ar o que deu certo e mudar o que seja necessário para aprimorar os pontos fracos. Pequenos ajustes, novos testes e avalia??es. Revisar sempre em busca da fórmula ideal. Tudo isto se multiplica ao permitir que todos os membros da equipe possam dar suas sugest?es e o grupo decide quais os melhores testes a serem feitos.

Instead of just monitoring your team’s progress through metrics, *turn progress tracking into a collaborative and dynamic learning process*. Use performance metrics as conversation starters that empower your team to analyze results, share insights, and suggest course corrections in real-time. Encourage a culture where metrics are seen not as judgments, but as opportunities to innovate and refine strategies collectively. By making progress tracking an interactive and transparent exercise, you foster a sense of shared ownership over both challenges and successes, turning alignment from a top-down directive into a co-created journey toward continuous improvement and growth.

Set KPIs aligned to goals and track regularly. Use dashboards. Analyze metrics in team meetings. Course-correct promptly based on insights. E.g. Facility utilization rates, maintenance costs.

To get the best out of your team you it is essential to provide targeted training. Start by clearly communicating the company's strategic objectives and how each team member's role contributes to these goals. Offer training sessions that enhance relevant skills and knowledge, ensuring everyone understands industry trends, best practices, and internal processes. Continuous education helps keep the team adaptable and focused. By investing in their development, you create a motivated and informed team that's aligned with the company’s vision and capable of driving success.

invest in upskilling teams on latest CRE tech/practices. Identify skill gaps and provide learning opportunities. like Sustainability certification courses for property managers.

Instead of just offering training to keep up with industry changes, *use development opportunities as a way to future-proof your team by fostering visionary thinking*. Go beyond skill-building by encouraging exploration of emerging trends and cutting-edge innovations that could reshape the industry. Tailor programs to not only address current needs but also to inspire your team to think ahead and drive the company toward untapped opportunities. By cultivating a mindset of forward-thinking growth, you’re not just investing in your team’s present capabilities—you’re empowering them to shape the future of the company and the CRE industry itself.

Appreciate teams publicly for achievements, effort and living the values. Incentivize top performers. E.g. Quarterly awards, bonuses, promotions for reducing energy costs.

Recognising an employee's efforts is the most important for retaining great employees. Here are the most effective ways to do the same: - Giving them a good amount of bonus. - Long Paid leaves - Company sponsored vacation - Providing company sponsored training or upskilling, by aiding in their higher education or by sponsoring premium certification courses. - Salary increment - Promotion

Aligning your team with the company's overall goals involves more than just setting clear objectives. Regularly recognize and celebrate individual and team efforts that contribute to these goals. Make sure to connect each team member's role with the larger company vision, showing how their work impacts overall success. Provide feedback and highlight achievements in meetings or through internal communications to reinforce the connection between their efforts and the company's success. By acknowledging contributions, you boost morale and foster a sense of shared purpose, driving collective progress toward the company's goals.