Ahrefs is the one SEO tool you can't afford to miss. To get the most out of it, you should start by setting up your project and adding your website to Ahrefs. This will enable you to track your rankings, audit your site, and monitor your backlinks. Next, use the keyword explorer to find the best keywords for your content, based on your niche, audience, and intent. Additionally, you can use the keyword gap tool to discover which keywords your competitors are ranking for but you are not. With the site explorer, you can analyze your competitors and their strategies. You can also use the content gap tool to find content that your competitors are ranking for but you are not. The content explorer is great for finding popular and relevant content for your keywords, topics, or niches. Additionally, you can use the content assistant to optimize your content with suggested words, phrases, and headings. Finally, use the link building tool to find and outreach to the best link prospects for your website. You can narrow down this list by using filters like domain rating, traffic, and relevance. You can also use the email finder and outreach templates to contact them.