You're torn between R&D and marketing strategies for new products. How do you strike the perfect balance?
Launching a new product is always a high-stakes endeavor, with the success hinging on a delicate balance between research and development (R&D) and marketing strategies. You might find yourself caught in the crossfire, wondering how to allocate resources effectively. R&D is the backbone of innovation, focusing on developing new products or improving existing ones. Meanwhile, marketing strategies are essential for creating demand and ensuring that once your product is ready, it has a receptive audience. Striking the perfect balance between these two can be the difference between a market hit or a miss.
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Nicodemus WinataCEO | CCO | Digital Transformation | Business Development | Strategy | Partnership | Finance & Investments | Lean Six…1 个答复
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Mark JS Miller, PhD, MBAProfessor, Elite Biomedical Researcher, Entrepreneur, Board Member, Strategic Business Development, Serial Disruptor
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Amit VashistChef Mentor, Founder Forever Frame Food Photography