You're stuck in a creative rut on a branding project. How can you uncover fresh perspectives and break free?
When you're knee-deep in a branding project and hit a creative block, it can feel like grappling in the dark for a light switch. The pressure to deliver fresh and innovative ideas can become overwhelming, leading to a creative rut. But fear not, as breaking free from this standstill is not only possible, it's an opportunity to revitalize your approach to design and uncover perspectives that can elevate your project. The key lies in stepping back, reassessing, and injecting new life into your creative process.