登录查看更多内容

You're a real estate agent looking to showcase your listings. What's the best way to create virtual tours?

由人工智能和领英社区提供技术支持

As a real estate agent, you know how important it is to showcase your listings in the best possible way. You want to attract more buyers, generate more leads, and close more deals. But how can you do that in a time when physical visits are limited or restricted? The answer is virtual tours.

Virtual tours are interactive and immersive experiences that allow potential buyers to explore your properties online. They can see every detail, move around freely, and get a feel for the space. Virtual tours can also save you time and money, as you don't have to travel to each location or arrange multiple showings.

But how can you create virtual tours that stand out from the competition and impress your clients? Here are some tips and tools to help you get started.

此文章中的业界达人

由社区从 8 条内容中精选。了解更多

1 Choose the right equipment

The first step to creating a virtual tour is to have the right equipment. You will need a camera, a tripod, and a software that can stitch together your photos or videos into a 360-degree view. You can use a smartphone, a DSLR, or a dedicated 360 camera, depending on your budget and preferences. The quality and resolution of your images will affect the final result, so make sure you choose a camera that can capture clear and sharp shots.

添加您的观点

David Grieshaber

CIO | Elisium & Cognitive | cognitive net-zero sponge luxury resort city
举报内容
For stellar virtual tours, choose equipment based on budget and desired polish: high-end 360° cameras or DSLR rigs for stunning visuals and 3D, mid-range options like Ricoh Theta Z1 for balance and ease, or budget-friendly action cameras or phone cases for quick snapshots. Remember good lighting, decluttering, and user-friendly hosting!

已翻译

赞
Jake Marchand, MBA
举报内容
Creating a virtual tour begins with gathering essential equipment. You'll require a camera, tripod, and software for stitching photos or videos into a 360-degree view. Choices range from smartphones to DSLRs or dedicated 360 cameras, aligning with your budget and preferences. Select a camera with quality and resolution ensuring clear, sharp images for an impressive final tour. Prioritize equipment that delivers optimal visual clarity to enhance your virtual tour's impact.

已翻译

赞
Gagan Timsina

Real Estate Salesperson @ Real | Market Research, Communication
举报内容
I would recommend hiring a professional video-grapher to do that, but primarily, I would focus on the "what factor" in the beginning of the video "MASSIVE backyard" "BEAUTIFUAL patio" so do those that want that it will put a pause to the scrolling and they will watch.... Also, id recommend shooting in non cloudy days, with open blinds

已翻译

赞

2 Plan your shots

The next step is to plan your shots. You want to cover every angle and feature of your property, but you also want to avoid clutter and distractions. Before you start shooting, clean and stage your property, remove any personal items, and turn on all the lights. Then, decide on the best spots to place your camera, so that you can capture the entire room in one or two shots. You can also use a floor plan or a sketch to map out your route and sequence.

添加您的观点

Jake Marchand, MBA
举报内容
To meticulously capture your property, meticulous planning is key. Prior to shooting, prep your space by decluttering and staging it professionally. Eliminate personal items to ensure a universal appeal. Ensure optimal lighting throughout. Strategically position your camera to encompass each room effectively in one or two shots, maintaining clarity without overcrowding the visual narrative. Employ a floor plan or sketch to orchestrate a systematic sequence, ensuring comprehensive coverage while maintaining a clean, uncluttered aesthetic.

已翻译

赞

3 Shoot and edit your tour

The third step is to shoot and edit your tour. You will need to take multiple photos or videos of each room, rotating your camera slightly each time, until you have a full circle. Make sure you keep your camera level and steady, and avoid moving any objects or furniture in between shots. Once you have all your images, you can use a software like Matterport, Zillow 3D Home, or Kuula to stitch them together and create a virtual tour. You can also add labels, descriptions, or voice-overs to highlight the key features of your property.

添加您的观点

Lauryn Dempsey

Real Estate Insights from the Front Line of the U.S. Economy | Denver/Boulder Realtor | U.S. Navy Veteran
举报内容
A listing video, Matterport and layout/room dimensions are all part of my marketing package. They are critical for buyers who are obsessing over listings online and inspecting imagery with a magnifying glass. I just had a buyer who asked me for a layout of a listing she was interested in. Since there wasn’t one online, I had to let her know that the listing agent did not get one done prior to listing. These things matter.

已翻译

赞
Jake Marchand, MBA
举报内容
The third step in creating your property tour involves meticulous shooting and editing. Capture multiple photos or videos per room, panning your camera slightly each time to ensure a complete view. Maintain a steady, level camera position and refrain from moving objects between shots. Post-capture, utilize software such as Matterport, Zillow 3D Home, or Kuula to seamlessly weave the images into a virtual tour. Enhance the tour by incorporating labels, descriptions, or voice-overs to accentuate the property's key attributes. This process ensures a comprehensive and engaging virtual experience for potential viewers.

已翻译

赞

4 Share and promote your tour

The final step is to share and promote your tour. You can upload your tour to your website, social media, or listing platforms, and embed it in your emails or newsletters. You can also use QR codes, flyers, or signs to direct people to your tour. The more exposure you get, the more chances you have to attract buyers and generate leads. You can also track and measure the performance of your tour, and use feedback and analytics to improve your future tours.

Virtual tours are a powerful and effective way to showcase your listings and grow your real estate business. By following these steps and using the right tools, you can create virtual tours that will impress your clients and boost your sales.

添加您的观点

Jake Marchand, MBA
举报内容
The final phase of the process involves strategic sharing and promotion of your tour. Leveraging multiple platforms like your website, social media, or listing platforms amplifies visibility. Integrate the tour into emails, newsletters, and use QR codes, flyers, or signs to direct attention. Wider exposure heightens the chance of attracting buyers and generating leads. By tracking tour performance, gathering feedback, and analyzing analytics, you can refine future tours, ensuring continuous improvement in engagement and effectiveness.

已翻译

赞

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Oasis Singleton

Owner of AIDE Real Estate Support Services
举报内容
In my experience virtual tours can lag a bit so it is important to make sure you are hosting the tour on the platform that will it to function well.

已翻译

赞

Real Estate

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

You're a real estate agent looking to showcase your listings. What's the best way to create virtual tours?

1

2

3

4

5

1 Choose the right equipment

2 Plan your shots

3 Shoot and edit your tour

4 Share and promote your tour

5 Here’s what else to consider

Real Estate

给文章评分

感谢您的反馈

更多Real Estate相关文章

更多相关阅读内容

You're a real estate agent looking to showcase your listings. What's the best way to create virtual tours?

1

2

3

4

5

1 Choose the right equipment

2 Plan your shots

3 Shoot and edit your tour

4 Share and promote your tour

5 Here’s what else to consider

Real Estate

给文章评分

感谢您的反馈

查看其他技能