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You’re a mid-career medical sales professional. How can you manage your time more effectively?

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As a mid-career medical sales professional, you have a lot of experience and expertise in your field. But you also face many challenges and demands on your time, such as meeting quotas, managing accounts, staying updated on products and regulations, and balancing work and life. How can you manage your time more effectively and achieve your goals without burning out? Here are some tips to help you optimize your productivity and performance.

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Tabi Stephanie

Sales Coordinator | Business Administration, Sales and Marketing Operations
Yogesh Kumar Kushwahaa

India Head -Tender, Trade & Corporate Hospitals| Institutional & Govt. Business | New Business Development | Market…
Mahesh Bijarnia

CEO & M. Director at Takemed International Pvt. Ltd.

1 Prioritize your tasks

Not all tasks are equally important or urgent. You need to identify the ones that have the most impact on your sales results and customer satisfaction, and focus on them first. A useful tool to help you prioritize your tasks is the Eisenhower matrix, which divides them into four categories: urgent and important, important but not urgent, urgent but not important, and neither urgent nor important. You should do the first category, plan the second, delegate the third, and eliminate the fourth.

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Tabi Stephanie

Sales Coordinator | Business Administration, Sales and Marketing Operations
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Some ways to get started are; Weekly/Monthly Goals:Block out time in your calendar for planning. Review your weekly and monthly objectives. Identify the most important and urgent tasks for each account (think revenue potential, loyalty)This sets the stage for your daily schedule. Daily Schedule:Create a realistic daily schedule that allocates specific time slots for high-priority tasks like calls, meetings, follow-ups, and reports. Factor in travel time and buffer periods for the unexpected. Prioritize Accounts: Not all accounts are created equal. Segment your accounts based on factors like revenue, growth potential, and relationship strength. Focus the bulk of your time on high-value accounts while maintaining relationships with others.

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Yogesh Kumar Kushwahaa

India Head -Tender, Trade & Corporate Hospitals| Institutional & Govt. Business | New Business Development | Market Access | Govt Affairs | Public Health | HBOT | Advanced wound care | HAEMOSTAT
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To manage time effectively as a mid-career medical sales professional: 1. Set clear goals. 2. Prioritize tasks using the Matrix. 3. Time block different activities. 4. Use technology tools. 5. Delegate or outsource non-essential tasks. 6. Minimize distractions during work. 7. Stay updated through continuous learning. 8.Regularly evaluate and adjust strategies.

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Mahesh Bijarnia

CEO & M. Director at Takemed International Pvt. Ltd.
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Prioritizing tasks is essential for effective time management, especially in mid-career medical sales. Not all tasks carry the same weight in terms of impact on sales outcomes and customer satisfaction. Utilizing tools like the Eisenhower matrix can aid in distinguishing between urgent and important tasks. This matrix categorizes tasks into four segments: urgent and important, important but not urgent, urgent but not important, and neither urgent nor important. Prioritize tasks falling into the urgent and important category, plan for those that are important but not urgent, delegate tasks that are urgent but not important, and eliminate or minimize those that are neither urgent nor important.

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2 Plan your day

Once you have prioritized your tasks, you need to plan your day accordingly. You can use a calendar, a planner, or an app to schedule your activities and set deadlines and reminders. You should also allocate some buffer time for unexpected events or emergencies, and some breaks to recharge and relax. A good practice is to plan your day the night before, so you can start your morning with a clear agenda and avoid wasting time on deciding what to do next.

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Mahesh Bijarnia

CEO & M. Director at Takemed International Pvt. Ltd.
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Planning your day is crucial for effective time management in mid-career medical sales. After prioritizing tasks, allocate time slots using a calendar, planner, or digital app. Set deadlines and reminders to stay on track. Factor in buffer time for unexpected events and breaks to prevent burnout. Planning the night before ensures a focused start to your day, eliminating time wasted on indecision.

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3 Optimize your sales calls

Sales calls are a vital part of your job, but they can also take up a lot of your time if you don't plan and execute them well. You should prepare for each call by researching your prospect, setting a clear objective, and preparing your pitch and questions. You should also limit the duration of each call to avoid rambling or losing focus, and follow up with a summary and a call to action. You can use a CRM system or a sales script to help you streamline your sales calls and track your progress.

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Mahesh Bijarnia

CEO & M. Director at Takemed International Pvt. Ltd.
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Optimizing your sales calls is essential for effective time management in mid-career medical sales. Prioritize preparation by researching prospects, setting clear objectives, and crafting pitches and questions. Limit call durations to maintain focus and avoid rambling. Follow up with summaries and clear calls to action. Utilize CRM systems or sales scripts to streamline processes and track progress.

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4 Automate and delegate

Some tasks are repetitive, tedious, or low-value, but they still need to be done. You can save time and energy by automating or delegating them whenever possible. For example, you can use email templates, chatbots, or autoresponders to handle common inquiries or follow-ups. You can also use software or tools to generate reports, invoices, or proposals. You can also delegate some tasks to your colleagues, assistants, or outsourced services, such as administrative, marketing, or technical support.

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5 Learn and improve

As a mid-career medical sales professional, you have a wealth of knowledge and skills, but you also need to keep learning and improving to stay ahead of the competition and adapt to the changing market and customer needs. You should dedicate some time to update yourself on the latest trends, products, and regulations in your industry. You should also seek feedback from your customers, managers, and peers, and identify your strengths and weaknesses. You should also invest in your professional development by taking courses, attending webinars, or reading books or blogs.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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You’re a mid-career medical sales professional. How can you manage your time more effectively?

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1 Prioritize your tasks

2 Plan your day

3 Optimize your sales calls

4 Automate and delegate

5 Learn and improve

6 Here’s what else to consider

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