Bastante comum que as necessidades de testes para lan?amento de novos produtos e a demanda de entrega da produ??o sejam conflitantes. Por isso importante ter uma comunica??o clara e de forma antecipada para melhor planejamento das equipes e identificar também o melhor momento para cada teste. Envolver o time fabril como parte do projeto ouvindo suas ideias e pondera??es também ajudará no sucesso do projeto e redu??o de possíveis impactos.

For a food product launch to succeed, the R&D and production teams need to work closely together from the beginning of the project. R&D creates the recipe, while production ensures it can be made easily and at large scale. Both teams test the product to check its quality and make sure it stays consistent. They must work together to fix any problems that comes up during product's trial phase. Good communication and teamwork between both the teams help create a product that meets customer needs and business goals.

First of all, establish a collaborative culture by setting common goals and KPIs. Create cross-functional teams to work on specific projects as per expertise, motivate open communication, critics and regular feedback. Implement a stage-gate process to ensure seamless handovers between R&D and production. Encourage R&D to involve production in the development process, and provide production with training on new technologies and ingredients science. Regularly meet ups, workshops, and ideation sessions to stimulate innovation. Also, incentivize collaboration by recognizing and rewarding joint achievements, and provide resources for joint projects, such as pilot plants or testing facilities, to facilitate scale-up and commercialization.

Set objectives and goals or the team to work towards. Most importantly making sure the product is compliant to standard requirements.