Obtenir un rdv avec un décideur demande une stratégie réfléchie & une persévérance sans failleComme le dit Grant Cardone, “la persistance bat la résistance”Avant de faire votre demande, comprenez les priorités & les défis du décideur.Adaptez votre discours en montrant comment vous pouvez répondre à ses besoins spécifiques.Soyez direct,concis & proposez des solutions concrètes.Si vous n’obtenez pas de réponse,persévérez sans être intrusif.Ajustez votre approche à chaque relance en apportant tjrs de la valeur ajoutée.La clé est de prouver que le rendez-vous sera un échange bénéfique pour lui,&non seulement une demande de votre part.Avec cette approche personnalisée & persistante, vous maximiserez vos chances d’obtenir l’attention du décideur.

Breaking through to decision-makers starts with understanding the office’s needs and building trust quickly. Recognize the staff's busy schedule, and focus on how your solution can benefit the entire team. Establish rapport by addressing their pain points and showing how you can enhance workflow and teamwork. It’s also a great strategy to show your passion for the product—sharing a personal story or explaining why you do what you do can highlight your experience and create a more genuine connection. When the office trusts that you're offering value, gatekeepers will be more likely to open the door for you.

Here are some strategies to bypass gatekeepers and secure a meeting: Build Rapport: Establish a friendly relationship with the gatekeeper. Research: Learn about the decision-maker's interests and pain points. Personalize: Tailor your message to the decision-maker's specific needs. Offer Value: Explain how your product or service can benefit them directly. Be Persistent: Follow up politely and persistently without being annoying. Leverage Referrals: Ask for introductions from mutual connections. Highlight urgency: If relevant, emphasize the time-sensitive nature of your proposal. Offer a Free Consultation: Provide a no-obligation meeting to showcase your expertise.

This is what I learned in an advanced sales negotiations course led by a UK government advisor back in 2001: If you see a gatekeeper as an opponent, they will see you as one too. Instead, invest in that person and they will invest in you too. They will open the gate or keep it shut based on your behaviours. Could not agree more!

Securing a meeting with decision-makers is not just about persistence; it's about crafting a compelling narrative that aligns with their goals. Leverage your network and utilize platforms like LinkedIn to create meaningful connections. Remember, every interaction is an opportunity to showcase your value—be genuine and insightful. BOOM!????????