When facing criticism of your copywriting skills, a strategic and composed response can effectively defend your work while maintaining professionalism. Here's a structured approach: 1. Stay Calm and Open-Minded: - Response: Acknowledge the feedback without defensiveness. 2. Seek Specifics: - Action: Ask clarifying questions to pinpoint issues. 3. Align with Objectives: - Defense: Reference the project's goals. 4. Provide Rationale: - Explanation: Justify creative choices. 5. Focus on Results: - Evidence: Highlight successes. And a few more steps I would have love to share.

First things first: Criticism is an opportunity to refine and improve. That said, when my work is challenged, I focus on three key strategies: 1. I explain the reasoning behind my copy choices (data-backed, aligned with brand voice, or optimized for conversion). Every word serves a purpose! 2. I welcome specific feedback to understand concerns and discuss alternative approaches. 3. At the end of the day, the best copy isn't just about style—it’s about impact. If the message drives engagement and/or conversions, it's doing its job.

First of all - if a customer is not happy with your copy and criticizes your writing, you should find out what really bothers them about your text. Maybe a simple fix changes the whole perspective. If you feel like you can't get to the bottom of it, explain why you chose to structure your text the way you did and why you chose a certain style (count on your research and experience and your knowledge about marketing strategies as a copywriter). If another writing style is wished for, try if you can achieve it without losing your personal touch. After all, they came to you and hired you because you can offer something another copywriter could not. There is a reason behind that so stay confident!