You're considering a podcasting internship. Which types should you explore in the industry?

Production: Learn the ins and outs of creating episodes. Marketing: Focus on promoting podcasts and growing audiences. Content Development: Help in scripting and planning shows. Technical: Gain skills in editing and audio engineering. Research: Assist with gathering information and booking guests.

Consider exploring internships in various areas of the podcasting industry, such as production, editing, content creation, and marketing. Production internships provide hands-on experience with recording and sound engineering. Editing internships hone your technical skills in audio software. Content creation roles help develop your storytelling and research abilities. Marketing internships focus on audience growth and engagement strategies. Each type offers valuable insights and skills essential for a successful podcasting career.

So... don't listen to the LinkedIn AI. Yes, production roles are fundamental to making a B2B podcast, but at the end of the day, you really need to realize that this isn't stuff that's taught to interns. This is something that we hire professionals for. If you'd like to become a part of podcasting an agency or company that you're likely hired for something else. You need to have a set of skills already to work with podcasts. Marketing. Sales. Prospecting. Audio Mixing. And you might actually need a real ass education to do this. Don't let this AI question fool you, what we're looking for is someone who is willing to learn but also willing to bring their education and experience to their post with an agency.

Look for internships in audio editing, where you'll learn to refine and perfect podcast sound quality. Roles in content creation can offer experience in scripting and episode planning. Technical production internships will teach you about recording equipment and software. Additionally, internships focusing on show development can provide insight into launching and marketing new podcasts. These hands-on experiences in various production roles will equip you with the essential skills needed to thrive in the podcasting industry.

Seek internships with established podcasts or production companies known for their storytelling prowess. These opportunities can provide you with hands-on experience in brainstorming episode ideas, interviewing guests, and editing scripts to ensure a captivating flow. Engaging in various stages of content creation helps you understand the entire production process, from concept to final episode. You'll also gain insight into audience analysis, learning what resonates with listeners and how to adapt your content accordingly.

Look for internships with companies that have a strong track record of successful podcast marketing campaigns. During your internship, you may get the chance to develop and execute social media strategies, manage email marketing campaigns, and engage with listeners to build a loyal community. You'll also learn how to leverage data analytics to track the performance of your marketing efforts and adjust strategies accordingly. Exposure to media relations, such as pitching to journalists and securing guest spots on other shows, can further enhance your PR skills.

Audience engagement isn't just about interaction; it's a gateway to understanding your listeners deeply. From my experience running a podcast agency, I've seen how real-time feedback through social platforms and email newsletters can shift content strategies significantly. Effective engagement helps you identify what resonates with your audience, which can be pivotal for growth. Remember, every comment or share is a direct line to your audience's thoughts and feelings—use it wisely to mold your podcast into something they truly value.