To break free from stagnant website traffic, a rejuvenated content strategy is key. Here's how you can enhance your SEO:
- Research trending keywords and incorporate them naturally into your content to improve search visibility.
- Update old posts with current information and links, which can help to signal relevance to search engines.
- Diversify your content types, including videos and infographics, to engage a wider audience and encourage sharing.
What strategies have invigorated your website's SEO performance?
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Here are some more ideas on this topic: 1. Use and invest in tools to analyze content performance to gain insights into which pages are underperforming 2. Implement a posting schedule, whether it's blog posts or articles or video posts, to ensure regular posting of fresh, new content 3. Repurpose old outdated content 4. Modify meta tags to ensure it's compelling and aligns with the intent 5. Develop a backlinking strategy to build more backlinks 6. Analyze your internal links on your website 7. Ensure your organic online presence is up to date and in good standing, such as your Google Business Profile (GBP)
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Research your target audience to understand their needs and interests, which will guide your content creation. Use tools to identify keywords with high search volume and low competition. Focus on long-tail keywords that align with user intent
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1. Revise keyword research for user intent; use tools like Google Search Console to identify trending keywords and create content that aligns with user intent. 2. Add new insights, data, and links to update and repurpose existing content. Repurpose it into other formats, like videos or infographics. 3. Focus on long-form content by creating in-depth articles that offer high value to readers. 4. Optimize on-page SEO; fine-tune meta tags, headers, alt text, and internal linking. Ensure your site is fast and mobile-friendly. 5. Develop a strong backlink strategy by guest posting and partnering with industry sites.
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