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Your team is stuck in a brainstorming rut. How can you inspire them to share unconventional ideas?

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Brainstorming sessions are a staple in the corporate world, a time when your team gathers to generate ideas and solutions. However, when the process becomes routine, it can lead to a creativity block, leaving your team stuck in a brainstorming rut. To inspire fresh, unconventional ideas, you must revitalize your approach to these sessions. This article will explore strategies to encourage your team to think outside the box and reignite their creative spark.

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Sandra Turner Morales

Executive Coaching l Personal Branding | Career Coaching | Passionate Helper of People
Dr Chetna Sabharwal

Director @SkillsReform | Building Partnerships @Association of Indian Principals | Empowering India's Education…
Stefanie Westphal

SaaS ist meine DNA

1 Shift Dynamics

To break free from the usual brainstorming routine, consider changing the group dynamics. Small changes, like rearranging the seating, can have a big impact. Encourage team members who are usually less vocal to lead the discussion. This can bring new perspectives to the forefront and inspire others to contribute more freely. Additionally, invite people from different departments who aren't typically involved in the project; their fresh eyes can offer insights that regular team members might overlook.

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Sandra Turner Morales

Executive Coaching l Personal Branding | Career Coaching | Passionate Helper of People
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Get your team in an environment that is inspiring. NOT in an office. NOT in a conference room. Get them moving. Make the meeting a walking meeting. The first unconventional idea should come from YOU.

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Stefanie Westphal

SaaS ist meine DNA
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Nicht nur die Stühle oder die Aufteilung des Raumes zu ?ndern k?nnen dabei helfen. Ich bin ein gro?er Freund davon, dann die ganze Perspektive zu wechseln und ganz bewusst in einen anderen Raum zu gehen oder ein v?llig freies Umfeld (Natur) zu w?hlen. Hier k?nnen die Gedanken sich frei entwickeln und der Trott kann durchbrochen werden.

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Jeftte Carvalho

Estagiário na Defensoria Pública da Uni?o
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uma boa dica é: mude a dinamica. Pequenas mudan?as, como reorganizar os assentos, podem ter um grande impacto. Incentivar os membros da equipe que geralmente s?o menos vocais a liderar a discuss?o pode trazer novas perspectivas e inspirar outros a contribuir mais livremente. Além disso, convidar pessoas de diferentes departamentos, que normalmente n?o est?o envolvidas no projeto, pode oferecer insights novos e valiosos que os membros regulares da equipe podem ignorar.

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Princi Gupta

Associate Director- Growth & Strategy @ Hireginie |Building Hireginie| HR Consulting BFSI, Wealth, IB & Lateral Talent Recruitment Specialist |LinkedIn Top Voice Leadership Development|
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To Inspire team to use unconventional ideas, first believe in your TEAM. Encourage Openness: Foster a judgment-free zone for all ideas. Use Creative Methods: Try mind mapping or reverse brainstorming. Incorporate Playfulness: Use games to spark creativity. Invite New Perspectives: Bring in external viewpoints. Set Wild Idea Goals: Challenge the team to think outside the box.

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Graham Peelle

Global Operations Leader | Coach & Advisor >> Redefining Agency Operations by accelerating quality and growth through vision, innovation, & leadership >> Empowering people, process, and technology ??????? One Ei Team
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Set the tone for a few things: - make it safe to make mistakes - urge the team to take risks - foster creativity by having everyone bring the wildest idea they can think of - makes everything else seem possible In addition to these you can try a few other avenues: - change the environment by doing an offsite, going outside, do a stand-up format, add a remote/in office day opposite of the norm - play games that get the conversation going

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2 Encourage Risk

One of the biggest hurdles to unconventional thinking is the fear of judgment. To overcome this, establish a no-holds-barred environment where all ideas are welcomed, no matter how outlandish they may seem. Make it clear that the brainstorming phase is about quantity over quality, and that there's no such thing as a bad idea. This freedom can empower team members to share thoughts they might otherwise keep to themselves, leading to innovative solutions.

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Jeftte Carvalho

Estagiário na Defensoria Pública da Uni?o
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palavra chave seria: ambiente sem julgamento. Na minha experiência, estabelecer um ambiente sem barreiras é fundamental para incentivar o pensamento n?o convencional. No processo de brainstorming, enfatizar que todas as ideias s?o bem-vindas, independentemente de qu?o estranhas pare?am, é essencial. Deixe claro que a fase inicial é sobre gerar muitas ideias, n?o apenas as perfeitas. Essa liberdade encoraja os membros da equipe a compartilhar pensamentos que, de outra forma, poderiam reprimir, resultando em possíveis solu??es mais inovadoras e criativas.

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Fernando Morais dos Reis, M.Sc.

Site Manager | Conselheiro e Advisor
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Estabele?a um ambiente onde todos os membros da equipe se sintam seguros para compartilhar ideias sem medo de críticas ou julgamentos. Promova uma cultura de respeito mútuo e encoraje a aceita??o de todas as ideias, independentemente de qu?o n?o convencionais possam parecer.

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3 Visual Stimuli

Visual stimuli can be a powerful tool to spur creativity. Introduce images, videos, or physical objects that are seemingly unrelated to the task at hand. These can act as metaphors or analogies that spark new ways of thinking. For example, showing a picture of a bridge might lead to ideas about connection and support. The key is to use these stimuli to make abstract connections, which can lead to breakthrough ideas.

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Jeftte Carvalho

Estagiário na Defensoria Pública da Uni?o
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essa é uma poderosa estratégia para estimular o brainstorming. Ao apresentar imagens, vídeos ou objetos físicos aparentemente n?o relacionados à tarefa pode desencadear novas formas de pensar. Esses estímulos atuam como metáforas ou analogias, permitindo conex?es abstratas que frequentemente levam a ideias inovadoras. Como por exemplo, uma simples imagem de uma ponte pode inspirar conceitos sobre conex?o e suporte que n?o seriam explorados de outra forma.

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4 Time Constraints

Setting strict time limits for brainstorming can create a sense of urgency that propels your team to think faster and more creatively. The pressure of a ticking clock can reduce overthinking and encourage more instinctual responses. Try rapid-fire rounds where each person has only a minute to contribute an idea before the next person takes a turn. This method ensures that everyone participates and that a multitude of ideas are shared quickly.

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5 Role Play

Sometimes stepping into someone else's shoes can unlock new ideas. Have your team role-play different customers or competitors during brainstorming sessions. By adopting these varied perspectives, they can uncover needs or strategies that they wouldn't have considered otherwise. This exercise not only generates unique ideas but also builds empathy and understanding for those outside of the team.

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6 Change Scenery

Lastly, a change of scenery can do wonders for a stagnant brainstorming session. If possible, take your team to a new location, whether it's a different room, outdoors, or a nearby café. A new environment can stimulate the senses and lead to a new wave of creativity. It also breaks the monotony of the usual meeting room, signaling to your team that it's time to think differently.

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Jonathan Webb

Leadership coach, Team coach, CEO. Helping leaders and teams develop their skills, deliver results, and create value for their stakeholders.
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A change of scenery can invigorate stagnant brainstorming sessions. When feasible, relocate your team to a fresh setting - this could be a different room, an outdoor space, or a neighboring café. New environments stimulate the senses, sparking creativity and innovation. Breaking the monotony of standard meeting rooms signals your team that it's time to shift perspectives and approach problem-solving with fresh, divergent thinking—boosting brainstorming productivity and team engagement.

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Fernando Morais dos Reis, M.Sc.

Site Manager | Conselheiro e Advisor
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Organize sess?es de brainstorming com temas específicos ou cenários imaginários. Por exemplo, pe?a à equipe para pensar em solu??es como se fossem de uma indústria completamente diferente ou de um ponto de vista futurista. Temas diferentes ajudam a inspirar novas ideias.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Dr Chetna Sabharwal

Director @SkillsReform | Building Partnerships @Association of Indian Principals | Empowering India's Education Ecosystem | Edtech Changemaker
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1. Foster an environment where all ideas are valued and there is no judgment. Make it clear that unconventional and even “crazy” ideas are welcome. This openness can spark creative solutions. 2.Bring together team members with different backgrounds, skills, and viewpoints. Diversity can lead to a richer array of ideas and more innovative solutions. 3. Rather than “thinking out of box”approach, ask them to create their own box to maximise the output of the brainstorming session. Try and see how many unconventional ideas are generated.

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Mohammed Anwar

Transforming Learning Experiences | Customer and Partner Education | Leadership Programs Development
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Try this: ask your team members to submit an idea that they feel is wrong and the worst, do the same yourself and have a laugh about it. This will break the ice and will lessen the fear of being judged if the suggested ideas are not good enough.

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Fernando Morais dos Reis, M.Sc.

Site Manager | Conselheiro e Advisor
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Pe?a à equipe para redefinir o problema de diferentes maneiras. Mudando o contexto ou a formula??o do problema, novas ideias podem surgir. A reformula??o pode ajudar a enxergar o problema sob um angulo diferente e inspirar solu??es criativas

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Your team is stuck in a brainstorming rut. How can you inspire them to share unconventional ideas?

1

2

3

4

5

6

7

1 Shift Dynamics

2 Encourage Risk

3 Visual Stimuli

4 Time Constraints

5 Role Play

6 Change Scenery

7 Here’s what else to consider

Leadership Development

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Your team is stuck in a brainstorming rut. How can you inspire them to share unconventional ideas?

1

2

3

4

5

6

7

1 Shift Dynamics

2 Encourage Risk

3 Visual Stimuli

4 Time Constraints

5 Role Play

6 Change Scenery

7 Here’s what else to consider

Leadership Development

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感谢您的反馈

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