To unite a team divided on automation tools, facilitate an open discussion where everyone can voice their opinions, clearly define project requirements, conduct a comparative analysis of potential tools based on those needs, and involve the team in the decision-making process, emphasizing the shared goal of improving efficiency and quality through automation; consider pilot projects to test different tools before making a final selection.

Hoje há várias ferramentas de automa??o muito boas. Automatizar também envolve processos e métodos que também trazem complexidade na escolha, aliada ao perfil e momento de cada empresa. Se a empresa está no "early stage", n?o pode burocratizar demais para n?o sufocar o time, bem como, deixar de ser leve. Bem, como para empresas mais desenvolvidas, solu??es rasas podem ignorar partes de uma automa??o que comprometa o todo. Quando menciono o perfil da empresa, me refiro ao qu?o digitalizada ela está, bem como, como a sua cultura comporta este tema e se comporta. A partir disso, é possível estabelecer uma linha de pacifica??o na equipe, porque é possível criar-se um racional comum a todos. Sempre regado de muita comunica??o.

When a team disagrees on automation tools, start with open conversations to understand concerns and expectations. Focus on real-world benefits, like time savings and reduced errors, rather than just technical features. A small pilot program can help prove value in a low-risk way. Involve the team in decision-making so they feel ownership over the solution. The goal isn’t just choosing a tool, it’s ensuring everyone sees its value and feels comfortable using it.

People get attached to their preferred tools, especially when they have invested time mastering them, and underneath the technical arguments are often concerns about job security, influence or simply fear of change. First, I would bring everyone together for an honest conversation , not to debate tools but to understand what each person actually needs. I would ask questions like: 1. What is the most painful part of your current workflow? 2. What would make your day-to-day life easier? This helps to shifts focus from tools to problems worth solving. Then I would acknowledge the expertise in the room because their knowledge is valuable, regardless of which direction we go. It helps my team see beyond their tool preferences.

The solution that have the best success case in the area that we need to implement the automation, that is the best choice for the team. Success cases help other to "view" the future. BE careful to define your problem first