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You need to convince stakeholders about the benefits of algorithms. What is the best way to do it?

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Algorithms are powerful tools that can solve complex problems, optimize performance, and automate tasks. But not everyone understands or appreciates their value, especially when they affect important decisions or processes. How can you convince stakeholders about the benefits of algorithms and overcome their doubts or objections? Here are some tips to help you communicate effectively and persuasively.

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Besart Prebreza

Professor at Universum College |Software Engineer|Computer Science | IT Support Specialist

1 Know your audience

Before you present your algorithm, you need to know who your stakeholders are, what their goals and pain points are, and how they perceive algorithms. Do they have any prior knowledge or experience with algorithms? Do they have any concerns or fears about them? Do they have any preferences or expectations about how they should work or look like? Knowing your audience will help you tailor your message, choose the right language and tone, and address their needs and interests.

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2 Explain the problem

The first step to convince stakeholders about the benefits of algorithms is to explain the problem that the algorithm is designed to solve. What is the current situation, challenge, or opportunity that the algorithm addresses? How does it affect the stakeholder's goals, performance, or satisfaction? How does the algorithm improve the situation, overcome the challenge, or seize the opportunity? Use concrete examples, scenarios, or stories to illustrate the problem and the solution. Avoid jargon, acronyms, or technical details that might confuse or bore your audience.

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Besart Prebreza

Professor at Universum College |Software Engineer|Computer Science | IT Support Specialist
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To persuade stakeholders about the advantages of algorithms, it's important to start by explaining the problems or difficulties they're facing. This means clearly outlining the specific issues or inefficiencies in their current methods or systems. Whether it's about making better use of resources, improving decision-making, or simply making operations smoother, describing the problem in a clear and relatable way helps stakeholders understand why algorithms could be helpful. Using real-life examples or stories where algorithms have already made a positive difference can also make the benefits more tangible and convincing to them.

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3 Demonstrate the value

The next step is to demonstrate the value that the algorithm delivers to the stakeholder. How does the algorithm help them achieve their goals, enhance their performance, or increase their satisfaction? What are the benefits, outcomes, or impacts of using the algorithm? How does the algorithm compare to other alternatives or competitors? Use quantifiable metrics, benchmarks, or testimonials to show the value of the algorithm. Avoid exaggerating, overselling, or making unrealistic claims that might undermine your credibility.

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Yorgos Moschovis

Virtual Mktg & Analytics Officer | Transformative Strategies, Fractional Engagement
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The first step should be to create a scenario where you think that there can be efficiencies. Your audience will engage if they see that you focus on an area of their interest. The next step is to trial with a control group. It is important to show the differences of the target and control group in the KPI terms that your audience has signed up to. For example 'incremental revenue', 're-contracting rate', etc.

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4 Address the concerns

The final step is to address the concerns that the stakeholder might have about the algorithm. What are the potential risks, drawbacks, or limitations of using the algorithm? How do you mitigate, prevent, or solve them? What are the common myths, misconceptions, or objections about algorithms? How do you debunk, clarify, or counter them? Use facts, evidence, or logic to address the concerns of the stakeholder. Avoid dismissing, ignoring, or antagonizing them.

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5 Engage the audience

Throughout your presentation, you need to engage the audience and keep their attention and interest. How do you do that? Use simple and clear language, visuals, and examples to explain your algorithm. Use questions, polls, or quizzes to involve your audience and get their feedback. Use stories, anecdotes, or humor to connect with your audience and make your algorithm memorable. Use gestures, voice, and eye contact to convey your enthusiasm and confidence. Use pauses, summaries, and transitions to structure your presentation and emphasize your key points.

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6 Call to action

At the end of your presentation, you need to call your audience to action and motivate them to use your algorithm. What do you want them to do next? Do you want them to try, buy, or recommend your algorithm? Do you want them to give you feedback, approval, or support? Do you want them to learn more, ask questions, or follow up? Tell them clearly and explicitly what you want them to do and why they should do it. Give them incentives, deadlines, or reminders to encourage them to act.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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You need to convince stakeholders about the benefits of algorithms. What is the best way to do it?

1

2

3

4

5

6

7

1 Know your audience

2 Explain the problem

3 Demonstrate the value

4 Address the concerns

5 Engage the audience

6 Call to action

7 Here’s what else to consider

Algorithms

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You need to convince stakeholders about the benefits of algorithms. What is the best way to do it?

1

2

3

4

5

6

7

1 Know your audience

2 Explain the problem

3 Demonstrate the value

4 Address the concerns

5 Engage the audience

6 Call to action

7 Here’s what else to consider

Algorithms

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