What's the best way to create SEO-friendly podcast titles?

The most important point in creating content, podcasts, videos and social networks is an optimization for natural SEO. Regardless of the content you create, You should constantly pay attention to improving the quality of the content To make a good website, use keywords, organize content logically, use eye-catching titles, include images and videos, link appropriately, and ensure fast loading..

When I create podcast titles, SEO is the last thing on my mind. My primary goal is to ensure that the title is reflective of the episode's content. It's not a good experience as a listener if you're hooked in by the title, invest your time in listening and then eventually find out that it was just clickbait. Because of the time investment required by the listener, podcast titles require content transparency over SEO. Also, we have very little space to work with when creating podcast titles. If a podcaster is focused on describing the contents of an episode, the title will most likely include keywords that would have been discovered during keyword research anyway.

Craft compelling podcast titles that boost SEO with these effective strategies: 1. Include relevant keywords: Incorporate keywords that reflect the podcast's topic and target audience, helping search engines understand and rank your content appropriately. 2. Be descriptive and concise: Clearly communicate the podcast's focus and value proposition in a few words, enticing listeners and improving search visibility. 3. Consider search intent: Anticipate what listeners may be searching for and align your title with common queries or interests, optimizing it for both discovery and engagement.

This is where ChatGPT and other AI copywriting tools come in handy. ChatGPT can help you simplify long podcast titles or episodes covering multiple topics. Sometimes I'll offer up some of my own podcast titles to ChatGPT and will prompt it to come up with more titles, in less than 10 words. I haven't done this, but in theory you could also use a podcast summary tool like Castmagic to automatically create an episode summary. You could then take the summary and ask ChatGPT to create episode titles in 10 words or less..

I think this is The best way to think. Because the algorithms try to act like a human. So you can reach the robot and The human at same time.

You have to make sure that your title as well as the topic of the podcast is relatable. As we all know no one clicks on something that they don't feel related or curious about.

Definitely avoid clickbait titles. That's a sure fire way to lose listeners in podcasting. Writing titles as questions that help frame the topic of an episode can work well, because often it hits that sweet spot of curiosity, optimisation (it will likely reflect questions people are actually searching for) and in turn you're implying that the benefit of listening to the podcast is that you will answer said question.

I actually find this to be one of the most difficult aspects of crafting podcast titles. I often worry that I am being too cliché or boring. I release weekly episodes and for me, there are three things I think I focus on with respect to modifiers and qualifiers: 1. Are the modifiers or qualifiers I'm proposing to use actually honest? If I don't truly believe they are honest, I'll usually cut them. 2. Have I used the modifiers and qualifiers in other episode titles recently? I've got a good grasp of what titles have been used recently, so I can avoid repetition. 3. If I feel like something is really cliché, that's when I'll use a thesaurus or ChatGPT for some help.

In the titles of the podcasts, always put consistent names for different topics, allowing your audience to find and identify your content quicker when searching, make the names memorable for potential audiences. Be cautious not to compromise the natural flow of sentences just to include the name. Also avoid long names that doesn't represent the topics well, is unfriendly for full title display, and also a negative approach in SEO. Using simple names not only enhances your SEO but also aids in better memorization by the audience. Therefore, keep the title simple for consistency and avoid using rare words to ensure that the brand is easily recognized by your audience and is easily searchable by the audience and the algorithm.

I see branding consistency as important to SEO, not the other way around. Approaching titles consistently will ultimately help to improve your listener experience, a continually good experience results in listener loyalty and then that listener loyalty is what benefits discovery (or SEO). I wouldn't worry about trying to get a brand name or slogan into every episode title; I don't see how that's possible for most podcasts seeing as we have such little room to work with.