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What strategies can you use to overcome resistance to design thinking?

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Design thinking is a creative and collaborative approach to problem-solving that puts the user at the center of the process. It involves empathizing with the user, defining the problem, ideating solutions, prototyping and testing them, and iterating based on feedback. However, not everyone is on board with this approach, and you may encounter resistance from stakeholders, team members, or even yourself. How can you overcome this resistance and foster a culture of design thinking in your facilitation practice? Here are some strategies to try.

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FAITH MHLAMBI

Senior Manager: Learning and Development - Healthcare (MBA)
Irina Molnus

Team Lead Manager @ pleso therapy Ro | Online Psychotherapy | Learning & Development fan
Rajdeep D.

1 Address the root causes

Resistance to design thinking can stem from various sources, such as fear of change, lack of trust, attachment to existing solutions, or misunderstanding of the value proposition. As a facilitator, you need to identify and address these root causes before they derail your process. You can do this by asking open-ended questions, listening actively, acknowledging emotions, and reframing negative statements. You can also use tools such as stakeholder maps, empathy maps, or SWOT analysis to gain insights into the perspectives and motivations of different groups.

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Rajdeep D.
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To overcome resistance to design thinking, it's crucial to emphasize its benefits. Start by showcasing successful case studies and tangible outcomes. Engage skeptics through workshops or training sessions to demystify the process and foster hands-on experience. Highlight how design thinking promotes innovation, customer satisfaction, and problem-solving efficiency. Address concerns directly by providing evidence of its effectiveness in various industries. Foster a culture of experimentation and openness to new ideas, encouraging collaboration and diverse perspectives. Finally, tailor your approach to fit the organizational culture, addressing specific pain points and aligning design thinking principles with existing goals and strategies.

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2 Involve and empower participants

Design thinking is not a top-down or expert-driven approach, but a participatory and democratic one. You can reduce resistance by involving and empowering your participants throughout the process, from defining the problem to testing the solutions. You can do this by creating a safe and supportive environment, setting clear and shared goals, providing guidance and feedback, and encouraging diversity and inclusion. You can also use techniques such as brainstorming, voting, prototyping, or storytelling to engage and empower your participants.

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FAITH MHLAMBI

Senior Manager: Learning and Development - Healthcare (MBA)
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I have utilised the ADKAR model to mitigate too much resistance. I make sure to provide AWARENESS of the need for systems thinking. Thereafter l create DESIRE by involving and empowering the participants. Then l give them the KNOWLEDGE on how to apply systems thinking. I observe them APPLY the principles and evaluating behaviour after being empowered with the knowledge. Finally, l REINFORCE the importance of systems thinking to sustain change and eliminate resistance.

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3 Demonstrate and communicate value

Resistance to design thinking can also arise from skepticism about its effectiveness, relevance, or feasibility. As a facilitator, you need to demonstrate and communicate the value of design thinking to your stakeholders, team members, and users. You can do this by showing evidence of impact, such as case studies, testimonials, or metrics. You can also use tools such as value proposition canvas, business model canvas, or lean canvas to articulate and validate your assumptions and hypotheses. You can also use stories, visuals, or prototypes to communicate your vision and value proposition.

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4 Learn and adapt

Design thinking is not a linear or fixed process, but a cyclical and flexible one. You can overcome resistance by embracing a learning and adapting mindset, rather than a rigid and defensive one. You can do this by seeking feedback, testing assumptions, iterating solutions, and celebrating failures. You can also use tools such as feedback loops, experiments, or retrospectives to learn and adapt. You can also use a growth mindset, rather than a fixed mindset, to view challenges as opportunities, rather than threats.

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5 Model and inspire

Finally, as a facilitator, you can overcome resistance by modeling and inspiring design thinking in your own behavior and attitude. You can do this by showing curiosity, empathy, creativity, and collaboration. You can also use tools such as personas, journey maps, or scenarios to immerse yourself in the user's world. You can also use a positive and optimistic tone, rather than a negative and pessimistic one, to inspire confidence and enthusiasm.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Irina Molnus

Team Lead Manager @ pleso therapy Ro | Online Psychotherapy | Learning & Development fan
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Most of the time, the root of the resistance is not that easy to tackle. If you try this for yourself, it will not work, because we all have our protection mechanism that stop us from going deeper into our vulnerable core beliefs. You need a partner to start this discussion with, who gentle ask you open questions, again and again. Sometimes it is easier to answer at 3rd pronoun, as you would judge a movie character, not your own person.

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What strategies can you use to overcome resistance to design thinking?

1

2

3

4

5

6

1 Address the root causes

2 Involve and empower participants

3 Demonstrate and communicate value

4 Learn and adapt

5 Model and inspire

6 Here’s what else to consider

Facilitation

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What strategies can you use to overcome resistance to design thinking?

1

2

3

4

5

6

1 Address the root causes

2 Involve and empower participants

3 Demonstrate and communicate value

4 Learn and adapt

5 Model and inspire

6 Here’s what else to consider

Facilitation

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