Flow theory is a psychological concept that describes the optimal state of engagement and enjoyment that occurs when a person is fully immersed in an activity that matches their skills and challenges. Feedback can facilitate or disrupt the flow state, depending on its clarity, consistency, and feedback loop. For example, feedback that is clear, such as sound effects, visual cues, or text messages, can help the player understand the goals, rules, and outcomes of the game, while feedback that is ambiguous, such as glitches, errors, or delays, can confuse or frustrate the player. Likewise, feedback that is consistent, such as following the same logic, style, and tone throughout the game, can create a coherent and immersive experience, while feedback that is inconsistent, such as changing the rules, breaking the fourth wall, or contradicting the narrative, can break the immersion or create dissonance. Finally, feedback that is part of a feedback loop, such as allowing the player to see the effects of their actions and to adjust their behavior accordingly, can create a dynamic and interactive system, while feedback that is disconnected, such as providing irrelevant or outdated information, can create a static and passive system.