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What are some effective techniques for overcoming procrastination in Product Development?

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Procrastination is a common challenge for product developers, especially when faced with complex, uncertain, or creative tasks. It can lead to wasted time, missed deadlines, lower quality, and increased stress. However, there are some effective techniques that can help you overcome procrastination and get things done in product development. Here are six of them:

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1 Break down your project

One of the main causes of procrastination is feeling overwhelmed by the scope or difficulty of your project. To overcome this, you can break down your project into smaller, manageable, and specific tasks. This will help you reduce your mental resistance, clarify your goals, and measure your progress. You can use tools like Gantt charts, Kanban boards, or user stories to plan and organize your tasks.

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Kevin M.

Full Stack Product Manager | Consumer, Enterprise, & Platform SaaS | NYC | Cross-Functional | Data-Driven | Strategies boosting growth, engagement, and global reach
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Break down overwhelming tasks. I set aside specific times for deep work, blocking these periods on my calendar. This helps manage large tasks. Also, try seeing if your team is interested in 'no meetings Wednesdays' which can provide focus time for the whole team.

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2 Set realistic deadlines

Another cause of procrastination is having vague, distant, or unrealistic deadlines. To overcome this, you can set realistic deadlines that are challenging but achievable, and that align with your project milestones and priorities. You can use techniques like SMART (specific, measurable, achievable, relevant, and time-bound) goals, Parkinson's law (work expands to fill the time available), or the Pomodoro technique (work in short, focused bursts) to create and stick to your deadlines.

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Kevin M.

Full Stack Product Manager | Consumer, Enterprise, & Platform SaaS | NYC | Cross-Functional | Data-Driven | Strategies boosting growth, engagement, and global reach
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Regular syncs with engineering and design teams are important. These meetings keep us accountable for continual progress. Make sure that you have made progress on your items between meetings — this should serve as a forcing function to push you out of your procrastination.

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3 Eliminate distractions

A third cause of procrastination is being distracted by external or internal factors that interfere with your focus and motivation. To overcome this, you can eliminate distractions that are within your control, such as your phone, email, social media, or noise. You can also create a conducive environment for your work, such as a comfortable, well-lit, and organized space. You can also use apps or extensions that block or limit your access to distracting websites or apps.

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4 Reward yourself

A fourth cause of procrastination is lacking positive reinforcement or feedback for your work. To overcome this, you can reward yourself for completing your tasks or reaching your milestones. You can use rewards that are meaningful, enjoyable, and proportional to your effort, such as a snack, a break, a game, or a compliment. You can also use gamification techniques, such as points, badges, or leaderboards, to make your work more fun and engaging.

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Kevin M.

Full Stack Product Manager | Consumer, Enterprise, & Platform SaaS | NYC | Cross-Functional | Data-Driven | Strategies boosting growth, engagement, and global reach
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Go on a daily walk or enjoy your favorite workout midday if you can. Take short breaks between meetings to recharge. I always say, "do something nice for yourself". This should hopefully reap benefits in recharging your mood and energy to push through any problem that may be blocking your progress.

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5 Seek support

A fifth cause of procrastination is feeling isolated, stuck, or discouraged by your work. To overcome this, you can seek support from your colleagues, mentors, or friends who can help you with your challenges, provide you with feedback, or encourage you. You can also join online or offline communities of product developers who share your interests, goals, or challenges. You can also use tools like Slack, Trello, or Zoom to communicate and collaborate with your team.

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Kevin M.

Full Stack Product Manager | Consumer, Enterprise, & Platform SaaS | NYC | Cross-Functional | Data-Driven | Strategies boosting growth, engagement, and global reach
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Involve your engineering and design partners in early planning and kickoff sessions to ensure clarity and alignment. This collaborative approach helps smooth out product development and alleviates procrastination triggers — being prepared is the antidote to procrastination.

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6 Change your mindset

A sixth cause of procrastination is having a negative, fixed, or perfectionist mindset that prevents you from starting or finishing your work. To overcome this, you can change your mindset to a positive, growth, or iterative one that allows you to embrace challenges, learn from mistakes, and improve your work. You can also use affirmations, visualizations, or journaling to boost your confidence, creativity, and productivity.

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Kevin M.

Full Stack Product Manager | Consumer, Enterprise, & Platform SaaS | NYC | Cross-Functional | Data-Driven | Strategies boosting growth, engagement, and global reach
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It may seem counterintuitive, but one way to tackle procrastination in product development is ask yourself why it's happening. Are you overwhelmed by large tasks, lacking key data, or unsure of how to proceed? Identifying these reasons is crucial. Set small, achievable goals with clear deadlines to push through procrastination. Collaborating closely with engineering and design counterparts through regular syncs also helps maintain accountability and progress. Additionally, you'd do yourself a favor by maintaining a well-organized backlog (at least a few sprints planned, pointed, and prioritized) which should provide some relief and address procrastination triggers. By taking proactive steps, you can transform procrastination into action.

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Muhammad Mohsin Aslam

Helping Tech Startups Turn Ideas into Hardware Products | End-to-End Development | Prototyping & Certification | Electronic Manufacturing Services (EMS) | Founder
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In product development, mindset is a critical factor for success. Adopting a growth mindset encourages iterative design, which is essential for innovation. This approach allows teams to view setbacks as learning opportunities, fostering a culture of continuous improvement. Techniques like affirmations and visualizations can be particularly effective in maintaining motivation and focus during the long and often unpredictable journey of bringing a new product to market.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What are some effective techniques for overcoming procrastination in Product Development?

1

2

3

4

5

6

7

1 Break down your project

2 Set realistic deadlines

3 Eliminate distractions

4 Reward yourself

5 Seek support

6 Change your mindset

7 Here’s what else to consider

Product Development

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What are some effective techniques for overcoming procrastination in Product Development?

1

2

3

4

5

6

7

1 Break down your project

2 Set realistic deadlines

3 Eliminate distractions

4 Reward yourself

5 Seek support

6 Change your mindset

7 Here’s what else to consider

Product Development

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