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What are some creative ways to showcase your personal brand beyond your resume?

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Your resume is not the only way to communicate your personal brand to potential employers, clients, or collaborators. In fact, relying solely on your resume can limit your opportunities and visibility in the competitive market. To stand out from the crowd and showcase your unique value proposition, you need to leverage other creative ways to express your personal brand beyond your resume. Here are some examples of how you can do that.

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Denise R. Hemphill, PharmD

6X Certified Executive Resume Writer & LinkedIn?? Personal Branding Specialist ? SPECIALTIES ? Pharma, Biotech…

1 Create a portfolio website

A portfolio website is a powerful tool to display your skills, achievements, and personality in a more engaging and interactive way than a resume. You can use your portfolio website to showcase your work samples, testimonials, awards, publications, or anything else that demonstrates your expertise and impact. You can also use your portfolio website to share your story, mission, vision, and values, as well as your contact information and social media links. A portfolio website can help you build your online presence, attract more opportunities, and establish your credibility and authority in your field.

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Denise R. Hemphill, PharmD

6X Certified Executive Resume Writer & LinkedIn?? Personal Branding Specialist ? SPECIALTIES ? Pharma, Biotech, Healthcare
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Portfolio websites can be the best way to "show" instead of "tell," which should be the goal when crafting a resume. I helped a new graduating student land a very competitive "direct in" pharmaceutical industry role by helping her leverage a portfolio that visually displayed her talent in a way that no words ever could. Additionally, after assisting an emerging healthcare leader and aspiring local politician with his web portfolio, his first VP role was not far behind. So, dare to be different.

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2 Start a blog or a podcast

Another way to showcase your personal brand beyond your resume is to start a blog or a podcast that showcases your knowledge, insights, and opinions on topics related to your industry or niche. A blog or a podcast can help you establish yourself as a thought leader, generate valuable content, and grow your audience and network. You can also use your blog or podcast to showcase your personality, voice, and style, as well as to interact with your readers or listeners and build trust and rapport. A blog or a podcast can also help you improve your communication, writing, and speaking skills, as well as your SEO and visibility.

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Denise R. Hemphill, PharmD

6X Certified Executive Resume Writer & LinkedIn?? Personal Branding Specialist ? SPECIALTIES ? Pharma, Biotech, Healthcare
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Both a blog and a podcast can benefit your brand. One should consider: - their strengths (writing vs. speaking) - the convenience factor and - the time commitment. One takes more logistics and time than the other, but both can be rewarding personally and professionally as you demonstrate mastery of specific skills desirable to employers.

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3 Create a personal logo and business card

A personal logo and business card are simple yet effective ways to create a memorable and professional impression of your personal brand. A personal logo is a visual representation of your identity, values, and differentiation, while a business card is a tangible way to share your contact information and portfolio website link. You can use your personal logo and business card to create a consistent and recognizable image of your personal brand across different platforms and channels. You can also use your personal logo and business card to network with potential employers, clients, or collaborators, and to make a lasting impression on them.

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4 Join online communities and forums

Online communities and forums are great places to showcase your personal brand beyond your resume by sharing your expertise, insights, and opinions on relevant topics and issues. You can join online communities and forums related to your industry, niche, or interests, and participate in discussions, debates, Q&A sessions, or challenges. You can also use online communities and forums to learn from others, discover new trends and opportunities, and build relationships with like-minded people. Online communities and forums can help you increase your exposure, credibility, and influence in your field.

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5 Teach a course or host a workshop

Teaching a course or hosting a workshop is another creative way to showcase your personal brand beyond your resume by sharing your skills, knowledge, and experience with others. You can teach a course or host a workshop online or offline, on topics related to your industry, niche, or passion. You can also use teaching a course or hosting a workshop to demonstrate your value, impact, and results, as well as to showcase your personality, style, and approach. Teaching a course or hosting a workshop can help you grow your reputation, network, and income in your field.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What are some creative ways to showcase your personal brand beyond your resume?

1

2

3

4

5

6

1 Create a portfolio website

2 Start a blog or a podcast

3 Create a personal logo and business card

4 Join online communities and forums

5 Teach a course or host a workshop

6 Here’s what else to consider

Personal Branding

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What are some creative ways to showcase your personal brand beyond your resume?

1

2

3

4

5

6

1 Create a portfolio website

2 Start a blog or a podcast

3 Create a personal logo and business card

4 Join online communities and forums

5 Teach a course or host a workshop

6 Here’s what else to consider

Personal Branding

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