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What are some creative ways to involve stakeholders in your business expansion plans?

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If you are planning to expand your business, you need to consider how to involve your stakeholders in the process. Stakeholders are anyone who has an interest or influence on your business, such as customers, employees, suppliers, investors, partners, regulators, and the community. By engaging them effectively, you can gain valuable insights, feedback, support, and trust for your expansion plans. Here are some creative ways to involve stakeholders in your business expansion plans.

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Lakshmi Priya S.

"HR Coordinator with 2+ years in IT, now in retail. Skilled in recruitment, employee engagement, and fostering positive…
Adolfo Doval Magdalena

Coordenador Comercial XP Investimentos - CEA - S-PRO
Farias Souza, BOARD

LinkedIn Top Voice | Chairman | Board of Directors | Advisory Board Member | CEO | President | Lifelong Learner |…

1 Use storytelling techniques

One of the best ways to communicate your vision and goals for expansion is to use storytelling techniques. Storytelling can help you capture the attention, emotion, and imagination of your stakeholders, and make them feel part of your journey. You can use stories to explain why you want to expand, how you will do it, what benefits it will bring, and what challenges you will face. You can also use stories to showcase your values, culture, and impact. You can share your stories through various channels, such as newsletters, blogs, podcasts, videos, webinars, or social media.

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Lakshmi Priya S.

"HR Coordinator with 2+ years in IT, now in retail. Skilled in recruitment, employee engagement, and fostering positive workplace culture."
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Foster a sense of community among stakeholders. Create online forums, discussion boards, or even social media groups dedicated to the expansion plans. This allows for ongoing dialogue, idea exchange, and fosters a sense of shared ownership. Make the planning process interactive and fun! Use online platforms with features like polls, quizzes, or challenges related to the expansion. This can be a great way to gather feedback and keep stakeholders engaged, especially for geographically dispersed groups. Highlight this connection and explore opportunities for stakeholders to contribute their expertise or resources towards a shared goal. This can create a deeper sense of purpose and buy-in.

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Adolfo Doval Magdalena

Coordenador Comercial XP Investimentos - CEA - S-PRO
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A parte mais desafiadora em um processo de expans?o é inspirar outros a compartilhar nossa vis?o. O storytelling em vídeo é uma forma inteligente de materializar planos. Com diversas ferramentas disponíveis, transformamos sonhos em uma vis?o clara para stakeholders, promovendo comunica??o eficaz. Um plano de negócios vai além do vídeo, incluindo estudos de viabilidade e análises de dados. Contudo, engajar todos no mesmo sonho é um passo crucial. Pois uma vez a a equipe/parceiros engajados, o que vem a seguir é o processo de aprendizagem, mudan?as e aperfei?oamento constante do plano original.

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Dan Banas

Head of AI, Strategy & Analytics | 'Top 25 Analytics Thought Leader' | 'Top 100 Innovator' | Connector | Storyteller | Sports Enthusiast
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Storytelling is a great way to communicate your vision and involve stakeholders. Sharing a light-hearted story can capture attention, emotion, and imagination. Stories are a wonderful way to showcase potential challenges, impact, and envisioned results. They are also a great way to highlight others that have been impactful or inspirational in your own journey

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2 Create a feedback loop

Another way to involve stakeholders in your expansion plans is to create a feedback loop. A feedback loop is a system that allows you to collect, analyze, and act on the input and opinions of your stakeholders. You can use various methods to gather feedback, such as surveys, interviews, focus groups, polls, or online forums. You can also use tools and platforms that enable you to track and measure the feedback, such as Google Forms, SurveyMonkey, or Typeform. You should also make sure to respond to the feedback, and show how you are incorporating it into your plans or actions.

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Farias Souza, BOARD

LinkedIn Top Voice | Chairman | Board of Directors | Advisory Board Member | CEO | President | Lifelong Learner | Investor & Entrepreneur | Growth & Innovation | Startup Curator | ESG Passionate
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"Feedback is the breakfast of champions." - Ken Blanchard. Establishing a feedback loop is crucial for engaging stakeholders and refining your expansion strategies. By collecting and analyzing feedback, you can align your actions more closely with the needs and expectations of those involved. I'm thrilled to share insights and practical tips alongside fellow experts on building effective feedback cycles. From surveys to focus groups, learn the best ways to gather, analyze, and act on feedback. Ready to make your expansion plans more responsive and inclusive? Let's discuss and innovate together!

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Adolfo Doval Magdalena

Coordenador Comercial XP Investimentos - CEA - S-PRO
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Para a continuidade e aprimoramento é a escuta ativa dos envolvidos. Estabelecer uma agenda semanal para análise dos progressos e planejamento dos próximos passos é uma estratégia valiosa para coletar ideias e insights. Typeform e outras podem contribuir para esse processo, porém, s?o as reuni?es 1x1 e multidisciplinares que alimentar?o toda a cadeia construtiva. Encontros diários s?o extremamente importantes, com intervalos curtos, como duas ou três vezes por semana, especialmente nesta fase embrionária. Manter a mente aberta e os ouvidos atentos é crucial, pois é desafiador para um empreendedor receber críticas sobre sua cria??o, mas é justamente essa abertura que permitirá o crescimento com as diversas opini?es dos principais envolvidos.

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3 Co-create solutions

A third way to involve stakeholders in your expansion plans is to co-create solutions. Co-creation is a process that involves collaborating with your stakeholders to generate ideas, test assumptions, and design solutions that meet their needs and expectations. You can use co-creation techniques, such as brainstorming, prototyping, or user testing, to involve your stakeholders in the development of your products, services, or processes. You can also use co-creation platforms, such as Miro, InVision, or Figma, to facilitate the collaboration and communication among your stakeholders.

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Adolfo Doval Magdalena

Coordenador Comercial XP Investimentos - CEA - S-PRO
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Um empreendedor visionário, ve na cocria??o uma revolu??o no engajamento das partes interessadas na expans?o empresarial. Propomos um modelo disruptivo onde n?o apenas coletamos ideias, mas também transformamos os principais colaboradores em sócios, reconhecendo e recompensando aqueles que contribuem com solu??es valiosas. Essa abordagem n?o só estimula a inova??o, mas também cria um ecossistema de colabora??o sustentável, impulsionando o crescimento exponencial do negócio. Através de plataformas dinamicas como Miro, InVision e Figma, potencializamos essa cocria??o, promovendo uma comunica??o fluida e uma intera??o ágil entre todos os envolvidos, moldando juntos o futuro da empresa e alimentado de fato o olhar de dono, como sócios.

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Mubeen K.

Founder @ AutoIQ
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In my example of leading expansion strategy for a first party data marketing startup, I've leveraged interactive workshops and digital collaboration tools to actively involve stakeholders. This has not only fostered a sense of ownership but also surfaced valuable insights from diverse perspectives. Utilizing social media platforms for real-time updates and feedback has allowed us to maintain engagement and transparency throughout the expansion process.

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4 Build a community

A fourth way to involve stakeholders in your expansion plans is to build a community. A community is a group of people who share a common interest, purpose, or identity, and who interact and support each other. You can build a community around your business expansion by creating opportunities for your stakeholders to connect, learn, and contribute. You can use community-building strategies, such as hosting events, creating groups, offering rewards, or providing resources. You can also use community-building tools, such as Slack, Discord, or Facebook Groups, to create and manage your community.

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5 Align with a cause

A fifth way to involve stakeholders in your expansion plans is to align with a cause. A cause is a social or environmental issue that you and your stakeholders care about, and that relates to your business mission or values. By aligning with a cause, you can demonstrate your commitment to making a positive impact, and attract and engage stakeholders who share your vision and values. You can align with a cause by supporting a charity, partnering with a non-profit, or joining a movement. You can also align with a cause by adopting a social or environmental certification, such as B Corp, Fair Trade, or LEED.

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Adolfo Doval Magdalena

Coordenador Comercial XP Investimentos - CEA - S-PRO
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O texto aborda uma estratégia relevante: alinhar-se com uma causa para envolver as partes interessadas na expans?o empresarial. Essa abordagem n?o apenas demonstra compromisso com impacto social e ambiental, mas também atrai e engaja stakeholders alinhados com os valores e miss?o da empresa. A proposta de tornar sócios os colaboradores mais engajados e inovadores é excelente, pois fortalece o senso de pertencimento e comprometimento com a causa. Recomendo explorar ainda mais essa ideia, identificando formas concretas de reconhecer e recompensar os melhores colaboradores, tornando-os verdadeiros parceiros no crescimento e na constru??o de um futuro sustentável para a empresa.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What are some creative ways to involve stakeholders in your business expansion plans?

1

2

3

4

5

6

1 Use storytelling techniques

2 Create a feedback loop

3 Co-create solutions

4 Build a community

5 Align with a cause

6 Here’s what else to consider

Business Strategy

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What are some creative ways to involve stakeholders in your business expansion plans?

1

2

3

4

5

6

1 Use storytelling techniques

2 Create a feedback loop

3 Co-create solutions

4 Build a community

5 Align with a cause

6 Here’s what else to consider

Business Strategy

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