What are some of the best practices for conducting a power analysis of your campaign context?

3 Analyze the power dynamics

The third step is to analyze the power dynamics that shape your campaign context. Power dynamics are the patterns of interaction, conflict, and cooperation among the power holders. You can use different frameworks, such as power resources, power relations, or power structures, to understand how power is distributed, exercised, and contested in your context. You can also use different methods, such as interviews, surveys, or observation, to collect data and evidence about the power dynamics.

4 Identify your opportunities and challenges

The fourth step is to identify your opportunities and challenges based on your power analysis. Opportunities are the openings or gaps that you can exploit to advance your campaign. Challenges are the obstacles or threats that you need to overcome or mitigate to achieve your campaign goals. You can use different techniques, such as SWOT analysis, force field analysis, or scenario planning, to evaluate your opportunities and challenges and prioritize your actions.

5 Develop your strategies and tactics

The final step is to develop your strategies and tactics based on your power analysis. Strategies are the overall plans or approaches that you use to achieve your campaign goals. Tactics are the specific actions or steps that you take to implement your strategies. You can use different criteria, such as SMART goals, SMART objectives, or SMART indicators, to define and measure your strategies and tactics. You can also use different tools, such as logic models, theory of change, or action plans, to organize and communicate your strategies and tactics.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?