What are the most popular animation trends for explainer videos?

2 3D animation

3D animation is another popular animation style for explainer videos. It involves creating three-dimensional models and environments that have depth, volume, and perspective. 3D animation can create realistic and immersive visuals that can showcase the features and benefits of a product, service, or idea. It can also create dynamic and interactive scenes that can engage the viewers and make them feel part of the story. 3D animation is ideal for explainer videos that need to demonstrate how something works, highlight the quality and design of a product, or create a strong brand identity.

3 Motion graphics

Motion graphics are animated graphics that use shapes, colors, text, icons, and other elements to convey information and emotion. They are often combined with voice-over, music, and sound effects to create a cohesive and captivating video. Motion graphics can be used to create clear and concise explainer videos that focus on the key points and messages of a product, service, or idea. They can also be used to create stylish and modern explainer videos that reflect the brand personality and values. Motion graphics are ideal for explainer videos that need to communicate data, facts, statistics, or processes.

4 Whiteboard animation

Whiteboard animation is an animation style that simulates the process of drawing on a whiteboard. It uses a hand holding a marker or a pen to sketch images, text, and symbols that illustrate the narration. Whiteboard animation can create a sense of curiosity and anticipation among the viewers as they watch the story unfold. It can also create a sense of simplicity and clarity as it breaks down complex concepts into easy-to-understand visuals. Whiteboard animation is ideal for explainer videos that need to educate, inform, or instruct the audience.

5 Kinetic typography

Kinetic typography is an animation style that uses moving text to convey meaning and emotion. It involves manipulating the font, size, color, position, and timing of the text to create a dynamic and expressive video. Kinetic typography can be used to emphasize the voice-over, music, or sound effects of an explainer video. It can also be used to create a minimalist and elegant explainer video that relies on the power of words. Kinetic typography is ideal for explainer videos that need to inspire, motivate, or persuade the audience.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?