What are the most effective ways to set challenging sales targets?
Setting challenging sales targets is a crucial skill for sales managers who want to motivate their teams, drive revenue growth, and achieve strategic goals. However, setting sales targets that are too easy or too hard can have negative consequences, such as demotivation, frustration, turnover, or missed opportunities. In this article, we will explore some of the most effective ways to set challenging sales targets that are realistic, aligned, and measurable.