The second stage of editing is to check the copy of your whitepaper or report for style and tone. This entails ensuring that the language is appropriate, consistent, and engaging for your intended audience and purpose. Moreover, you should make sure that the sentences and paragraphs are clear, concise, and varied. To edit the copy, consider identifying your target audience and their level of knowledge, interest, and expectations. Additionally, use a formal, professional, and authoritative tone that reflects your expertise and credibility. Furthermore, avoid jargon, slang, or colloquialisms that might confuse or alienate your readers. Additionally, employ active voice, strong verbs, and specific nouns to convey your ideas and actions. Moreover, utilize parallelism, coordination, and subordination to create balance and emphasis in your sentences. Additionally, vary sentence length and structure to create rhythm and interest in your paragraphs. Finally, include transitions, connectors, and signposts to link your sentences and paragraphs.