What are the most effective public speaking strategies for media sales purchase management?

For me understanding the audiences is the key. When we knew our audience we know how to make up the story, it will be simple, clear , yet they understand the message that we want to deliver.

Knowing your audience is key because selling an idea or a product cannot be done unless the buyer/audience understands how they can benefit from it. And don’t presume to know how it benefits them. Find out by asking questions and use the ‘what’s in it for me (WIIFM)’ guiding principle to tailor your message accordingly.

Understanding your audience is crucial for effective public speaking. Consider their interests, knowledge level, and expectations. Tailor your message to resonate with them, use relatable examples, and adjust your tone to create a connection. Encourage interaction to gauge their engagement and adjust your approach accordingly.

In my experience and opinion it is a combination of the following that helps you build your communication effectively. Mentioned below are few of them - - 1st step is to know your audience and tailor make your communication to cater to them. It might not be what the client needs at that point in time but shows the efforts that you have taken to think through. A little effort in the beginning goes a long way to build great partnerships. - Delivery the story confidently and with correct body language, positive statements and with engaging stories/case studies to substantiate your claims - Be honest. The clients will realize sooner or later if you are being dishonest in anyway and that will always hamper your personal and professional equity.

100% right you need to know your audience. Your audience don’t care about how much you care, until you show them how much you care!!! Always put your audience first, a too priority… And lastly Don’t find an audience for your speech Instead Find a speech for your audience..

To effectively manage public speaking anxiety, comprehensive preparation and rehearsal are essential. Familiarise yourself thoroughly with the material, ensuring a deep understanding of key points. Practice speaking aloud to become comfortable with your voice and the flow of your presentation.

Controle emocional alinhado com o conhecimento do perfil do público facilita. No entanto, há que se ter treinamento e desenvolvimento da fala, exercícios de prepara??o vocal s?o indispensáveis ao bom orador.

Jamais subestime a capacidade de treinar. Principalmente se tratando do mundo corporativo, ter disposi??o de treinar sua oratória pode lhe tornar uma máquina de realizar verdadeiros grandes negócios. Jamais se sinta confortável demais sobre seus treinamentos. Selecione os tópicos e pesquise as técnicas. Fa?a cursos, treine com amigos e principalmente com familiares, se você consegue falar sobre algo complexo com alguém que acharia estranho seus planos e se você consegue se manter frio diante das dúvidas e continuar argumentando, você certamente está no caminho certo. Se permita pensar grande principalmente se tratando da sua oratória, ela pode te levar a locais nunca imaginados antes. Acredite e pratique.

"Practice makes a man perfect" consistent effort and repetition leads to improvement and you will know your strength and weakness, use dummy audience if that helps

During the preparation of any pitch or presentation you should research you customer or audience and begin with your understanding of what they offer to the market, that way the audience will be more engaged as it shows that you have taken time and trouble to find out about what is important to them, THEIR BUSINESS

Know how to give a great PowerPoint. Most PowerPoints do more harm than good because the speaker is deficient in this skill. There's a difference between a public-speaking PP and a technical PP.

Leveraging visual aids is pivotal in a compelling presentation. Ensure these aids seamlessly align with your message, distilling complex information into short, clear visuals. Strive for visual appeal, as engaging aesthetics enhance understanding. The primary goal is to facilitate the delivery of your main message, using visuals as powerful allies to captivate your audience and leave a lasting impression.

Integrating visual aids into your public speaking can elevate your presentation by providing clarity, engagement, and impact. The key is relevance—ensure that your visuals directly support and enhance your key points. Keep them simple, avoiding clutter to prevent overwhelming your audience. Consistency in theme, such as color scheme and font, contributes to a polished presentation. Embrace variety with slides, charts, images, and videos to cater to different learning preferences. Minimize text, using bullet points to highlight key information.

O audio visual é um recurso extraordinário no entanto apenas real?a o treinamento e sabedoria já adquiridas, nesse sentido, se a apresenta??o for necessária e inadiável e acabar a energia, bateria etc, você deixaria a apresenta??o para depois? Se sim, você n?o está preparado, pois depende de recursos adicionais como muleta, o que mascará seu despreparo. Estar preparado é o verdadeiro fundamento e realce aos aportes comunicacionais que temos. Ter os conceitos, analíticos e inteligencia emocional frente a qualquer situa??o faz o expositor ser único, cativante e imbatível.

O poder do visual é forte, principalmente na apresenta??o de um planejamento estratégico ou produto. Preze pela vis?o de design de Steve Jobs algo incrível traduzido e expresso de forma simples, use imagens com boa resolu??o visual e que fa?am sua audiência admirar aquilo que sua voz esta defendendo. Fa?a algo que você mesmo compraria ou investiria usando esse principio de tornar o simples algo sensacional. Isso é um tanto pessoal eu diria, porém se você quer se destacar e ter resultados precisa usar a criatividade objetiva ao seu favor. Jamais deixe de lembrar sobre o poder das imagens e palavras. Comunique sua mensagem com foco e perfei??o.

Try to engage as much as possible with the audience. It could be midway or after the presentation. Keep it simple but engage with audience

Making eye contact, using humour, and reading the room will help you tell compelling stories that connect with the group at large. Human connection is the key to dynamic public speaking and closing sales. Be authentic, well researched and know in advance if you can, who's in the room.

The content itself has to be engaging and interesting. Share examples/case studies/ data/outcome that can lead to more interactions.

Aristótoles afirma a metrica do conhecer a ti mesmo, isso é primordial a gerar inteligencia emocional e fomento pafa analisar as rela??es interpessoais, psicologia coletiva, linguagem corporal etc. Deve-se na primeira leitura conhecer o perfil, " a cabe?a" do ouvinte e suas expecfativas para trazer o tom e os elementos essenciais para essa dinamica das rela??es humanas. De sorte a nutrir assertivamente o aparato comunicacional ao seu favor para gerar linguagem de convencimento que se expressa ou se traduz pelo conceito da persuas?o eficaz.

Encourage interaction by asking questions, inviting opinions, or conducting polls. Engaging the audience keeps them involved and makes your presentation more interactive and memorable.

Iteligencia emocional, sabedoria técnica e acima de tudo humildade gera uma cogni??o ou reprograma?? o correta. Ouvir é ato meramente fisiológico, um reflexo do corpo, o que difere de escutar, isto é, ouvir, estar atento e pensar antes de reagir, responder etc. Escutar diferente do mero reflexo em ouvir gera a??o cognitiva e emo??es para perceber o que o feedback quer apontar. Esteja atento, seja respeitoso a si e ao próximo para que sua "cabe?a esteja aberta" para compreender e se desenvolver a partir dos inúmeros feedbacks que receberá em sua vida. Se for uma rocha ou o dono fa verdade nada mudará, você estará medilcremente no mesmo lugar e encastelado ante as dinamicas humanas, pois, ninguém terá vontade/paciencia de dar-lhe respeito

Ignore any objections that arise in the first instance as if they are real objections they will arise again and that is when you should overcome that objection using the features and benefits of your offering

Demonstrate your knowledge and expertise in media sales. Share insights, trends, and data that support your recommendations. This helps build credibility and trust with your audience.

Effective public speaking in media sales purchase management requires a holistic approach that combines thorough preparation, clear communication, and audience engagement. Before stepping onto the stage or into the meeting room, conduct a thorough analysis of your audience. Understand their level of familiarity with media sales and their roles. Be adaptable during your presentation. Pay attention to audience reactions and adjust your approach accordingly. If certain points resonate more than others, elaborate on them. After your presentation, follow up with additional information or resources. This not only reinforces your message but also demonstrates your commitment to ongoing communication and relationship-building.

Be yourself, there is nothing more effective than having a good time and enjoying your presentation, because it is transmitted and this helps the audience feel comfortable with what they hear and you can generate engagement