What are the most effective pricing models for subscription-based services?
Subscription-based services are becoming more popular and profitable across various industries, from software to media to fitness. But how do you set the right price for your subscription offer? How do you balance value, cost, and competition? How do you optimize your revenue and retention? In this article, we will explore some of the most effective pricing models for subscription-based services and how to choose the best one for your business.