What does a digital transformation officer do?
Digital transformation is the process of using technology to create new or modify existing business processes, products, services, and customer experiences. It can help organizations improve efficiency, innovation, agility, and competitiveness in the fast-changing market. But how do you lead and manage such a complex and strategic change? That's where a digital transformation officer (DTO) comes in. A DTO is a senior executive who oversees and guides the digital transformation initiatives across the organization. In this article, we'll explore what a DTO does, what skills and qualifications they need, and what challenges and opportunities they face.