What do you do if you're unsure if a career in content strategy is the right fit for you?

If uncertainty clouds your decision about a content strategy career, the most effective approach is to test the waters. Enter into the world of content by reading industry blogs, following experts, and even trying your hand at creating some pieces. Network with content strategists to gain insights into their daily lives and responsibilities. Consider volunteer work to get practical experience. This immersive experience will help you gauge your interest and aptitude for this dynamic field, allowing you to make an informed decision about your career path.

When unsure about content strategy, explore the basics. For example, you're deciding between baking a cake or cookies. You wouldn't jump straight to creating a masterpiece. Instead, you might research recipes, watch tutorials, or even try mixing basic ingredients. Similarly, explore content strategy by reading blogs, taking online courses, or even helping a friend brainstorm social media posts. This "test kitchen" approach will give you a taste for the work and help you decide if it's a career you'd relish.

That's a great suggestion! When unsure about a career path, seeking mentors in content strategy is a smart move. Like you're curious about engineering but want real-world insights. Chatting with an engineer can clarify the daily tasks, challenges, and rewards. This firsthand perspective helps you decide if engineering aligns with your interests and skills. Similarly, mentors in content strategy can provide a realistic view of the profession, helping you determine if it's the right fit for you.

When unsure about a career path, evaluating your skills is a great first step. Same as, you're deciding between becoming a chef or a baker. Both involve food, but the skillsets differ. Evaluating your skills in areas like creativity, planning, and meticulousness can help you see if content strategy's focus on planning content that resonates with an audience aligns with your strengths.

If you're unsure about content strategy, consider internships. They offer real-world experience. For example, you're interested in science writing, but unsure if the daily tasks suit you. An internship at a science magazine lets you test the waters. You'll see if you enjoy researching, interviewing experts, and crafting engaging content. This hands-on experience clarifies if content strategy aligns with your skills and interests.

When unsure about a career path, deep reflection is important. Here is a fun example: suppose you're deciding between hiking and rock climbing. Both involve nature, but require different skillsets. Reflect on what excites you most: the strategic planning of a hike (like a content strategy) or the thrill of the climb (like content creation). This self-discovery helps you choose the path that

Choosing a career path can be tricky and it's totally normal to feel unsure. Here's the good news: content strategy is a broad field with lots of room to explore! Read blogs, listen to podcasts or even take an online course. This will give you a taste of the different aspects of content strategy, like planning, writing or analyzing data. If you enjoy being creative, thinking strategically, and understanding what makes people tick, then content strategy might be your jam! But remember, it's okay to take your time figuring things out. And if you try content strategy and discover it's not quite what you pictured, that's totally okay too! Careers are journeys, not destinations. There's no shame in changing course.