What do you do if you're struggling to come up with unique product ideas through creative brainstorming?

I would say take a break, go for a walk, read a book in your relevant category. The best ideas I have got when I was struck was when I stepped away from them not when I am keep digging at them.

Here's a quick brainstorm boost: Shift perspective: Try brainstorming for a different customer entirely. What problems would they face? SCAMPER it: Use the SCAMPER technique: Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, Rearrange. Twist your existing product! Look outside: Research trends in unrelated fields. Can you borrow an idea and adapt it to your market?

It's good to try different brainstorming techniques like mind mapping, SCAMPER (Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, Reverse), or the 6-3-5 method to stimulate idea generation. One of my favorites in the "coaching" GROW model (Goal, Reality, Options, Will do), which is very realistic and straight forward.

Great ideas can come from everywhere. In addition to the items listed, your customer-facing teams represent an invaluable asset in any brainstorming session. They possess unique insights into customers' experiences, challenges, preferences, and feedback. These teams, including sales representatives, customer success, and support, regularly hear firsthand accounts of customer pain points, unmet needs, and the practical aspects of how your product fits into your customers' lives. They offer real-world perspectives that can lead to more customer-centric solutions.

This is such an important step, some practical ways to do this include: - Stop thinking about the product launch for a while and take a walk. - Watch interviews from growth leaders you admire - Speak to your PM, sometimes PMs have the best product launch ideas [in my opinion and that is sometimes because they spend so much building and most of the time PMMs aren't quite involved from the PRD stage, even though they should]

Si no se consiguen ideas creativas puede ser que el equipo está cansado, poco concentrado o enfocado en el objetivo de la lluvia de ideas. Para esto es importante que se puedan dar un tiempo para relajarse o revalidar si las personas convocadas al brain storming son las "ideales" para conseguir esas ideas creativas a las que estás apuntando.

Some options to refine the ideas that came up from a brainstorm session: - Define Success Criteria - Market Research - Customer Validation - Prototype/Pilot Testing - Financial Analysis - Technical Feasibility - Cross-functional Collaboration

Whenever I struggle to get ideas I used to visualise the problem statement through the simplest form which I can relate. Not like how to sell food to restaurant owners. Develop the scene in my mind. Search related problems on internet I always combine reddit, slack, and dribbble to get insights. Also try to talk with experts through LinkedIn or other communities which you will get some other thoughts to combine. Draw everything in a paper. If you’re struggling always think,talk,analyse different from perspectives

Facing creative blocks in brainstorming? Shift your approach. Start by deeply understanding your target market's pain points through direct engagement or social media insights. Explore cross-industry innovations for adaptable ideas. Diversify your brainstorming group with varied backgrounds to foster unique perspectives. Employ creative methods like SCAMPER to rethink existing concepts. Encourage out-of-the-box thinking without immediate judgment. Sometimes, stepping away to refresh or changing your setting can also spark new insights. Remember, the key is openness to unconventional ideas and willingness to pivot based on feedback.