What do you do if your writing style doesn't fit the digital platform?

1 Assess Fit

If your writing style seems at odds with digital platforms, take a step back and assess the situation. Consider the core elements of your style that feel out of place. Is it your language, the length of your pieces, or perhaps the complexity of your topics? By pinpointing the exact aspects that clash, you can begin to strategize on how to adapt. Remember, digital audiences often seek quick, accessible content, but there's still room for depth and personality. It's about finding the right balance.

2 Embrace Brevity

Crafting concise content is a hallmark of digital writing. If verbosity is your style, challenge yourself to distill your thoughts without losing meaning. Start by breaking down complex ideas into simpler statements. Practice writing shorter sentences and paragraphs that still convey your message. This doesn't mean sacrificing quality or depth; rather, it's about making your content more digestible for an audience that tends to skim read.

3 Leverage Visuals

Incorporating visuals can help bridge the gap between your writing style and digital preferences. Visuals like images, infographics, and videos can complement your words, breaking up text and providing an entry point for readers who might be overwhelmed by dense prose. Think of visuals as partners to your narrative—they should enhance, not overshadow, your written content. By integrating visuals thoughtfully, you can maintain your style while catering to the visual nature of digital platforms.

4 Interact and Adapt

Interaction is a cornerstone of the digital experience. Engage with your audience through comments or social media to get a sense of their preferences and feedback. This direct line of communication can offer insights into how you might tweak your style to better resonate with readers. Be open to adapting based on what you learn; it's a dynamic process that can lead to growth and improved connection with your audience without compromising your authentic voice.

5 Explore Platforms

Not all digital platforms demand the same style of writing. Explore various online spaces to find ones that align more closely with your style. Blogs, forums, and long-form content platforms can be more receptive to detailed, nuanced writing compared to social media or news sites. Don't limit yourself to the most popular platforms; niche communities often appreciate unique voices and in-depth content.

6 Evolve Continuously

Finally, understand that both digital platforms and writing styles evolve. Keep learning and evolving your style to fit new formats and trends. This doesn't mean chasing every fad but rather staying informed and flexible. As you grow more comfortable in the digital realm, you'll find ways to express your voice in a manner that feels both authentic to you and engaging for your digital audience.