What do you do if your UX Research professional network needs expanding through social media platforms?

To expand my UX Research professional network through social media platforms, I would start by identifying relevant communities and groups where professionals in the field engage, such as LinkedIn groups, Twitter chats, or specialized forums. I would actively participate in discussions, share valuable insights and resources, and connect with industry influencers and peers. Additionally, I would create and share content related to UX research topics to demonstrate my expertise and attract like-minded professionals to my network.

Expanding UX professional N/w via social media Platforms involves following steps: 1. Identify your users or target audience first, and write down your business goals. 2. Identify which social platform involves your TG and serves your business goal best. For eg if you are a B2C facebook and instagram are good for you. 3. Make sure your users are using that platform eg 40+ years will be using Facebook more than Instagram. 4. Identify groups on the platform that serve your business objectives. 5. Look how your competitors are utilizing that platform. 6. Try to understand user intent over social media platform to get a better view. I hope it helps!

To expand your UX research professional network through social media platforms, start by optimizing your profile to highlight your expertise and interests. Join relevant UX communities and groups, actively engage in discussions, and share valuable content to attract connections. Attend virtual events, use hashtags to increase visibility, and connect with recruiters and hiring managers to explore potential career opportunities. Consistently engage with your network by sharing content, commenting on posts, and participating in discussions to build meaningful relationships and expand your connections within the UX community.

Be present and active. Regularly like, comment on, and share posts related to UX research. This demonstrates your passion for the field and keeps you top-of-mind in your network. Join the conversation. Participate in discussions, ask insightful questions, and offer your unique perspective on trending UX research topics.

Become a thought leader. Don't just promote your own work. Share valuable research findings, industry news, and interesting UX research articles. Curate compelling content. Showcase your expertise by sharing well-curated content that sparks meaningful conversations within your network.

In fact, you are not likely to get more opportunities if you only connect with fellow UX researchers. It's a good idea to connect to other actors who might eventually need your skills: Designers, PMs, POs, VPs, Founders, Institutions, Orgs, ... The only risk is that your content suddenly get lower engagement if you're used to talking to fellow researchers about insights they want to learn about, not everyone wants to know the "5 top tips: create the best interview scripts". The rest is up to you, adapt your content, or limit the number of other types of connections? There is no right answer here, only testing and probing.

Participate in LinkedIn groups or Twitter chats relevant to UX research. These are great spaces to meet like-minded professionals and stay updated on industry trends. I regularly contribute to discussions in these groups, which has led to meaningful connections and opportunities.

Don't just take, give. The best way to build a strong network is to offer genuine value to others. Share your expertise, participate in discussions, and help others in the UX research community.