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What do you do if your Thought Leadership industry lacks a culture of collaboration?

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If you are a thought leader in your industry, you know how important it is to share your insights, ideas, and expertise with your peers and audiences. But what if your industry is not very collaborative and open to learning from each other? How can you overcome the barriers and challenges of building trust, credibility, and influence in a competitive and siloed environment? In this article, we will explore some strategies and tips to help you create a culture of collaboration in your thought leadership industry.

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Vikram Cotah

CEO at GRT Hotels & Resorts | Independent Director, Tamil Nadu Tourism Development Corporation | Convenor -CII Southern…
Danielle Duran Baron, MA, MBA, FASAE, CAE (she/her)

On a mission to change organizations through storytelling, open communication, empathy and inclusion.
Jesus López

Catedrático titular en Universidad Autónoma de San Luis Potosí. Asesor y Consultor Empresarial. Maestría en Planeación…

1 Identify the gaps

The first step to foster collaboration is to identify the gaps and needs in your industry that you can address with your thought leadership. What are the common problems, challenges, or opportunities that your peers and audiences face? What are the trends, innovations, or best practices that they need to know or learn? How can you provide value, solutions, or inspiration to them? By answering these questions, you can find your niche and differentiate yourself from other thought leaders.

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Danielle Duran Baron, MA, MBA, FASAE, CAE (she/her)

On a mission to change organizations through storytelling, open communication, empathy and inclusion.
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Initiate change by reaching out and fostering collaboration. Invite others to brainstorm and co-create with you. Embrace diverse perspectives to uncover innovative solutions. Throughout my career, collaborating with colleagues from different backgrounds has led to some of the most rewarding experiences. Their unique viewpoints have opened new pathways forward in ways I had never imagined.

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Vikram Cotah

CEO at GRT Hotels & Resorts | Independent Director, Tamil Nadu Tourism Development Corporation | Convenor -CII Southern Council Tourism Panel | Published Author | Keynote Speaker | Distinguished Fellow, IIHM
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You can be a thought leader only when you understand the industry nuances and that means also the gaps. Collaboration with the stakeholders will make sense only if you can offer them something which would make a difference. This way you establish credibility and and thought leadership

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Rashmi Kalani

Founder at Rittz Digital |Strategic Business Innovator | Digital Marketing Visionary | Entrepreneur Empowering Brands to Thrive Online and Beyond.
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There will always be some team member who will shine above the rest, and some who will be less creative and intuitive, but it’s important to tell them that their ideas are not only wanted but needed, this approach can help you find diamonds in the rough — there are always some team members who rise up and surprise you. By cracking open communication, and letting creative freedom flourish in your organization, you may find that you’ve had a team of thought leaders behind you the whole time.

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2 Build relationships

The second step to foster collaboration is to build relationships with your peers and audiences. You can do this by engaging with them on social media, blogs, podcasts, webinars, or events. You can also reach out to them directly via email, phone, or video call. The goal is to show genuine interest, appreciation, and respect for their work and perspectives. You can also offer feedback, support, or advice to help them grow and improve. By doing this, you can establish trust, rapport, and credibility with them.

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Jesus López

Catedrático titular en Universidad Autónoma de San Luis Potosí. Asesor y Consultor Empresarial. Maestría en Planeación Estratégica en Innovación Acreditación en el manejo de Empresas Familiares por el IPADE
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Las relaciones interpersonales son básicas para fomentar un excelente clima de trabajo, de colaboración. Relaciones sanas con enfoque en la empatía y el respeto.

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Vikram Cotah

CEO at GRT Hotels & Resorts | Independent Director, Tamil Nadu Tourism Development Corporation | Convenor -CII Southern Council Tourism Panel | Published Author | Keynote Speaker | Distinguished Fellow, IIHM
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Of course thought leadership is about establishing connections and building relationships. Media like LinkedIn can put you in direct connect with the industry peers. Social media is also a great option today where most of the interactions happen and news is consumed here. Build trust by showing you genuinely care and help them be successful. This is the key to relationship.

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3 Co-create value

The third step to foster collaboration is to co-create value with your peers and audiences. You can do this by inviting them to contribute to your content, projects, or initiatives. You can also join or initiate joint ventures, partnerships, or alliances with them. The goal is to leverage each other's strengths, resources, and networks to create something bigger and better than what you can do alone. By doing this, you can demonstrate your expertise, influence, and generosity with them.

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Vikram Cotah

CEO at GRT Hotels & Resorts | Independent Director, Tamil Nadu Tourism Development Corporation | Convenor -CII Southern Council Tourism Panel | Published Author | Keynote Speaker | Distinguished Fellow, IIHM
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It is obvious that not everyone had the complete answers. Co create and collaborate with peers to get the entire puzzle right. Use the strengths of the audiences to help the project get to the next level. Network with the leaders and experts to make something bigger than what you can achive independently

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Aijaz 'Ali' Khan

An accomplished Award winning full service hotel professional | MBA | with proven skill set in operations | brand transition | renovations | project development | Asset management |
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As a leader create an environment within your Team for a shared success atmosphere. A leader can create a a culture through transparency and team building process.

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4 Showcase diversity

The fourth step to foster collaboration is to showcase diversity in your thought leadership. You can do this by featuring, highlighting, or promoting different voices, perspectives, or experiences in your industry. You can also challenge, question, or debate with them in a respectful and constructive way. The goal is to acknowledge, appreciate, and learn from the diversity and richness of your industry. By doing this, you can foster curiosity, openness, and dialogue with your peers and audiences.

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5 Celebrate success

The fifth step to foster collaboration is to celebrate success in your thought leadership. You can do this by recognizing, praising, or rewarding your peers and audiences for their achievements, contributions, or feedback. You can also share, endorse, or recommend their work, products, or services to your network. The goal is to express gratitude, admiration, and support for their success and impact. By doing this, you can create loyalty, advocacy, and referrals with them.

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Jesus López

Catedrático titular en Universidad Autónoma de San Luis Potosí. Asesor y Consultor Empresarial. Maestría en Planeación Estratégica en Innovación Acreditación en el manejo de Empresas Familiares por el IPADE
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Según mi experiencia no hay otra cosa más importante que la victoria, cualquier intento de lograrla es importante paro nada comparado con ganar y compartir el triunfo con tu equipo de trabajo. Celebrar es motivante, genera entusiasmo y una energía positiva que impulsa al siguiente reto. Como Consultor, promuevo tener objetivos claros, medibles, retadores y alcanzables. La victoria es lo que sigue

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6 Lead by example

The sixth and final step to foster collaboration is to lead by example in your thought leadership. You can do this by embodying the values, principles, and practices that you advocate and teach. You can also model the behaviors, attitudes, and skills that you want to see and inspire in your industry. The goal is to be authentic, consistent, and transparent in your thought leadership. By doing this, you can set the standards, expectations, and culture for your industry.

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Jesus López

Catedrático titular en Universidad Autónoma de San Luis Potosí. Asesor y Consultor Empresarial. Maestría en Planeación Estratégica en Innovación Acreditación en el manejo de Empresas Familiares por el IPADE
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El ejemplo es importante a la hora de actuar hacia el logro de objetivos, el líder no es el que pone el ejemplo haciendo más, es el que pone el ejemplo en dirigir, planear, controlar, motivar.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What do you do if your Thought Leadership industry lacks a culture of collaboration?

1

2

3

4

5

6

7

1 Identify the gaps

2 Build relationships

3 Co-create value

4 Showcase diversity

5 Celebrate success

6 Lead by example

7 Here’s what else to consider

Thought Leadership

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What do you do if your Thought Leadership industry lacks a culture of collaboration?

1

2

3

4

5

6

7

1 Identify the gaps

2 Build relationships

3 Co-create value

4 Showcase diversity

5 Celebrate success

6 Lead by example

7 Here’s what else to consider

Thought Leadership

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感谢您的反馈

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