What do you do if your search engine is struggling with crawlability issues?

If your search engine is struggling with crawlability issues, there are several steps you can take to diagnose and address the problem: Check for Errors: Use tools like Google Search Console to find any crawl errors or issues on your site. Review Robots.txt: Make sure your robots.txt file isn't blocking search engines from accessing important pages. Submit Sitemap: Have a sitemap.xml file and submit it to search engines to help them find and crawl your pages. Speed Up Your Site: Improve page loading speed by optimizing images and reducing unnecessary scripts. Mobile Compatibility: Ensure your site is mobile-friendly using Google's Mobile-Friendly Test.

Struggling with crawlability issues on your search engine? Navigating through the labyrinth of search engine optimization can be daunting, especially when faced with crawlability hurdles. But fear not, there are actionable steps you can take to boost your engine's performance & visibility. Here's a quick guide: 1. Audit Your Site: Conduct a comprehensive audit to identify crawlability issues & prioritize fixes. 2. Optimize Robots.txt: Ensure your robots.txt file is properly configured to guide search engine crawlers efficiently. 3. Improve Site Structure: Streamline your site's structure for easier navigation by search engine bots. 4. Check for Broken Links: Eliminate broken links to prevent crawl errors & enhance user experience.

Search engines face challenges with pages marked as "Crawled, currently not indexed" and "Discovered, currently not indexed." To address the issue, ensuring that each indexable page unique titles, descriptions, & content is important. Avoid duplicating product descriptions and use canonical tags to consolidate any duplicate content. As well, consider blocking low-quality sections from being indexed using robots.txt or the noindex tag. To address the latter issue, optimize your website's crawl budget and ensure it complies with Webmaster Guidelines. Check for patterns of unindexed pages, such as specific pages that aren't internally linked or a backlog of pages awaiting indexing. These are the most common issues that websites face nowadays.

To address crawlability issues, conduct a comprehensive technical SEO audit to identify underlying problems such as JavaScript rendering issues or excessive redirects. Utilize log file analysis to understand how search engine bots interact with your site and prioritize fixing critical errors. Implementing advanced techniques like dynamic XML sitemaps, and optimizing server response times can significantly improve crawlability.

If your site isn't getting crawled, it's usually a technical issue. The best fix would be to use an auditing tool or just get a developer to do it.

Crawlability and indexability are crucial in SEO. Several factors can impact these aspects, including pages blocked in robots.txt, nofollow links, poor site structure, and slow site speed. If pages are blocked in robots.txt, search engines won't crawl them, which hinders indexability. Replacing "Disallow" with "Allow" can resolve this issue. Nofollow links instruct search engines not to crawl linked pages, which affects crawl ability, but adjusting or removing these tags can help. A poorly structured site can also impede crawlability, so creating a logical structure with internal links can guide bots effectively. Slow site speed also negatively impacts crawlability, so speed optimization is crucial for improving crawling efficiency.

Robots.txt file crucial element. If you are facing issue regarding crawlability then you should check your robots.txt file and check your main URL's are allowed or disallowed. Update it according to your desired links.

The robots.txt file instructs search engine crawlers on which pages to crawl and which to avoid. Ensure your robots.txt isn't accidentally blocking important content from being crawled.

More than update - I will say, check what's in there. Maybe there is a simple mistake made by the dev team which you can fix to revert the trend. This typically happens and most people don't notice it at all.

Remember that search engines serve humans. Optimizing for search engine crawlability makes your site organized and easy to understand. This helps search engines understand your content and structure, and it also helps people navigate more easily! - Look carefully at the pages in your site menu and submenu. Clearly feature your most important pages in the menu. Conversely, clear any inessential pages from your main menu (or nest them in a relevant submenu). - Critically examine your menu structure. Are pages nested in a logical way? Are any pages duplicated between menu categories? - Use internal links and clear signals to help people navigate your site. Users should be able to move forward, back, and laterally with little friction.

Consider page depth, make there are not unnecessary nesting of folders that will require more crawl budget to discover important pages.

Boost Page Speed: Speed up your website by optimizing image sizes, reducing unnecessary scripts, and leveraging browser caching. Faster loading times improve user experience and can positively impact crawlability.

Slow loading pages can frustrate users and hinder crawlers. Take steps to optimize your website's speed to ensure a smooth experience for both.

Page speed might not be the cause of your rendering issues but certainly if you have an extremely slow website (talking about a website that takes 20+ seconds to load)

Utilize Canonical Tags: Implement canonical tags to indicate the preferred version of duplicate content to search engines, consolidating indexing signals and avoiding potential crawlability issues.

Duplicate content can confuse search engines. Canonical tags help you specify the preferred version of a page, avoiding indexation issues.

Test canonical tags when requesting different variations of a url and check it works correctly with redirects and is correct in the rendered page. Check the canonical tag of paginated pages.

Keep an Eye on Crawl Errors: Regularly monitor for crawl errors using tools like Google Search Console, and promptly address any issues to ensure search engines can access your site's content effectively

Establish ongoing measurement of number of issues to understand thresholds. Check the number of issues goes down over time and how other events affect the number of issues. Consider the % number of issues against the size of the website. How does the trend change after different events on website? (for example, content changes, a release or other infrastructure changes). Knowing when there is a spike can help prioritise when there is unusual event that needs time to investigate versus responding to every small change that may already be on the backlog.

Search engines like Google Search Console provide valuable insights into crawl errors on your website. Regularly monitor these reports to identify and fix any ongoing issues.

There are additional factors that can impact crawlability. This could include things like excessive redirects, lack of internal linking, or mobile-friendliness issues.