Last updated on 2024年5月1日

What do you do if your project presentations are falling flat?

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When your project presentations don't resonate with your audience, it can be a disheartening experience. You've put in the effort, but the engagement and enthusiasm you expected just aren't there. It's a common challenge in the realm of internal communications, where conveying the importance and intricacies of a project is crucial. Whether you're presenting to stakeholders, team members, or executives, the effectiveness of your presentation can significantly impact the success of your project. Fortunately, there are strategies you can employ to revitalize your presentations and ensure your message is not only heard but also inspires action.

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Ceren I??k Ni?anc?

HR Professional, Adler Coach, Change Management, Leadership Development
Nabeelah Khan

Strategic comms & PR for biotech, healthcare and food industries
Gleydson Martins

Especialista em Comunica??o Interna | Marketing | Eventos | Escritor

1 Assess Feedback

Gather honest feedback to pinpoint where your presentations may be lacking. This could involve directly asking your audience for their thoughts or observing their body language during your talk. Are they checking their phones, looking confused, or simply not engaging with the content? Understanding the specific areas that need improvement can guide you in refining your approach. Remember, feedback is an invaluable tool that can turn a lackluster presentation into a compelling one.

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Nabeelah Khan

Strategic comms & PR for biotech, healthcare and food industries
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Practice, practice, practice. If you feel like you're over practiced, it actually means you need to keep refining. A presentation should feel like a natural conversation when you give it, and gathering feedback along the way is essential.

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2 Simplify Content

Complexity could be the culprit behind your presentation's lackluster performance. Aim to simplify your content without dumbing it down. Use clear, concise language and avoid jargon that might alienate your audience. If you're discussing technical aspects, ensure they're accessible to non-experts. Simplification also applies to your slides; too much text or cluttered graphics can overwhelm viewers. Instead, use visuals to complement and reinforce your spoken words, making the information more digestible.

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Gleydson Martins

Especialista em Comunica??o Interna | Marketing | Eventos | Escritor
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Existem algumas técnicas de cria??o de apresenta??es que podem auxiliar muito nesse aspecto. Recomendo o livro "Fa?a como Steve Jobs: E realize apresenta??es incríveis em qualquer situa??o". Dos itens abordados no livro citado, vou decorrer sobre dois deles aqui: - Treine a apresenta??o: um excesso de pausas durante suas falas ou hesita??o frente a perguntas pode tornar sua apresenta??o ma?ante, por isso, treine o que deseja falar a cada slide e antecipe as respostas para as perguntas que possam surgir. - "3" é o número mágico: Um slide carregado de informa??es n?o vai lhe ajudar de forma alguma, pois além de dividir a aten??o com o que está sendo dito, as pessoas n?o absorvem mais do que três itens por vez.

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Ceren I??k Ni?anc?

HR Professional, Adler Coach, Change Management, Leadership Development
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Especially if you are explaining something very complex, make sure to narrate it in a way that is fixed by experience. Analogy is a very important tool for storytelling. Analogy or resemblance is to express that what is expressed for the first one is also in question for the other by referring to the similarities or similarities between two different things. For example, if you are going to proportion an equation with incredibly complex terms, explain it, but reinforce it with an everyday example by using analogy.

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3 Engage Audience

Audience engagement is key to a successful presentation. Instead of speaking at your audience, interact with them. Ask questions to spark discussion or include polls to gauge opinions. This not only makes the presentation more dynamic but also helps you tailor your message in real-time based on the audience's responses. Engagement turns passive listeners into active participants, making the information more memorable and impactful.

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Ceren I??k Ni?anc?

HR Professional, Adler Coach, Change Management, Leadership Development
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The first start is very important in presentations. Your first sentence usually attracts the attention of the audience. Therefore, you can use the inverted pyramid method while speaking, in other words, you can tell the gain after the presentation, you can tell a story, and you can start by asking questions. If you support a brave beginning with your tone of voice and gesture mimics, you can keep people in the presentation. Remember, only 3% of the audience can make an impressive presentation.

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4 Rehearse Delivery

Your delivery can make or break your presentation. Practice not just what you'll say but how you'll say it. Pay attention to your tone, pace, and body language. A monotone voice will bore your audience, while a too-rapid delivery can confuse them. Use pauses for emphasis and to give the audience time to absorb the information. Rehearsing in front of a mirror or with a trusted colleague can provide insights into how you're presenting and what might need tweaking.

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5 Utilize Storytelling

Incorporate storytelling into your presentations. People are naturally drawn to stories because they can evoke emotions and make complex information relatable. Share anecdotes or case studies that illustrate your points and bring your project to life. A narrative arc can keep your audience invested from beginning to end, transforming a mundane presentation into an engaging experience that resonates on a personal level.

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6 Innovate Visually

Visual innovation can revitalize your presentations. Instead of relying on standard bullet points, explore creative ways to present data and ideas. Use infographics, charts, and diagrams to convey information visually. These tools can help clarify complex ideas and grab your audience's attention. Remember, a picture is worth a thousand words, so let visuals do some of the talking for you.

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Ceren I??k Ni?anc?

HR Professional, Adler Coach, Change Management, Leadership Development
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Making a presentation is related to the narrator. When designing the presentation, it should never be drowned in text. Therefore, it will be a supporting factor that the visual is related to the narrative. We should pay attention to the fact that the visuals are interesting, humorous, give statistical information, that is, do not repeat the narrator's sentences. Also, visuality is part of a whole. Introduction, development, and conclusion should be used to design the flow not only in writing but also in visual transitions. It is also necessary to manage negative spaces well. It is necessary not to drown in visuals as much as not to drown in writing.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What do you do if your project presentations are falling flat?

1

2

3

4

5

6

7

1 Assess Feedback

2 Simplify Content

3 Engage Audience

4 Rehearse Delivery

5 Utilize Storytelling

6 Innovate Visually

7 Here’s what else to consider

Internal Communications

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What do you do if your project presentations are falling flat?

1

2

3

4

5

6

7

1 Assess Feedback

2 Simplify Content

3 Engage Audience

4 Rehearse Delivery

5 Utilize Storytelling

6 Innovate Visually

7 Here’s what else to consider

Internal Communications

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