What do you do if your marketing team is comprised solely of temporary and contract workers?
Managing a marketing team composed entirely of temporary and contract workers can seem daunting. You're faced with the challenge of balancing flexibility with consistency, all while striving to meet your marketing goals. The key is to harness the unique advantages that such a team structure offers, while mitigating potential drawbacks. By understanding the dynamics of contract work and implementing strategic management practices, you can turn what might seem like a limitation into a strength. It's about making the most of the situation by adapting your leadership style and processes to fit a more fluid team composition.
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